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Aug-2025
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Overview
Market Insights Snapshot
In the Canadian cannabis market, Space Race Cannabis has shown a consistent performance across different provinces and product categories. In Alberta, the brand has maintained a steady presence in the Flower category, with rankings fluctuating slightly around the 10th and 11th positions from May to August 2025. This indicates a stable demand, although sales saw a dip in August. Meanwhile, in the Pre-Roll category, Space Race Cannabis demonstrated a more dynamic performance, ranking as high as 2nd in August, suggesting a strong consumer preference in this segment. The brand's ability to maintain top rankings in the Pre-Roll category highlights its competitive edge in this product line within Alberta.
In Ontario, Space Race Cannabis faced more challenges in the Flower category, with rankings not breaking into the top 30, indicating room for growth in this province. In contrast, Saskatchewan presented a mixed bag of results. The Flower category saw a drop from 12th to 18th place, which may signal increased competition or shifting consumer preferences. However, the Pre-Roll category in Saskatchewan saw a decline from 6th to 11th place by August. This drop in rankings, coupled with a decrease in sales, suggests that while Space Race Cannabis has a foothold, there is potential for revitalizing its strategy to regain higher market positions.
Competitive Landscape
In the competitive landscape of the Alberta pre-roll category, Space Race Cannabis has demonstrated notable resilience and upward momentum in recent months. Despite a slight dip in July 2025, where the brand slipped to 4th place, Space Race Cannabis rebounded strongly in August 2025, climbing to the 2nd position. This upward shift is particularly significant given the consistent performance of General Admission, which has maintained its top rank throughout the period. Meanwhile, Claybourne Co. experienced a decline, moving from 2nd to 3rd place in August 2025, which may have contributed to Space Race Cannabis's improved ranking. Additionally, Spinach showed fluctuations but remained a close competitor, oscillating between the 4th and 5th positions. These dynamics suggest that Space Race Cannabis is effectively capitalizing on market opportunities, potentially driven by strategic initiatives or product innovations, allowing it to capture a larger share of the market and improve its competitive standing.
Notable Products
In August 2025, Space Race Cannabis's top-performing product was the Sputnik Pre-Roll (0.4g), maintaining its number one rank consistently from May through August, with sales figures reaching 26,826 units. The Apollo Pre-Roll (0.4g) held the second position throughout the same period, showcasing consistent popularity. The Stargirl Pre-Roll (1g) remained steady in third place, with a slight increase in sales compared to previous months. Voyager Pre-Roll (0.4g) improved its rank from fifth in May and June to fourth in July and August, indicating a positive trend. Meanwhile, the Starship Pre-Roll (1g) experienced a slight decline, dropping from fourth in May and June to fifth in July and August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
