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Apr-2025
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Overview
Market Insights Snapshot
Space Race Cannabis has shown varying performance across different provinces and product categories. In Alberta, the brand has consistently maintained a strong position in the Pre-Roll category, holding steady at the 3rd and 4th positions from January to April 2025. This stability is complemented by a notable increase in sales from March to April, indicating a positive consumer response. However, in the Flower category, while the brand remains within the top 10, its position has plateaued at 10th place from February to April 2025, suggesting a need for strategic adjustments to climb higher. In contrast, Ontario presents a challenge for Space Race Cannabis in the Flower category, where it has not been able to break into the top 30, highlighting a significant opportunity for growth and market penetration.
In Saskatchewan, Space Race Cannabis has experienced notable fluctuations in the Flower category, dropping from 9th place in January to 19th in February, before recovering to 11th in April. This volatility suggests a competitive landscape that requires close monitoring. Meanwhile, the Pre-Roll category has seen a remarkable upward trajectory, jumping from 15th in January to a commendable 5th place by April, indicating strong brand resonance and consumer preference in this segment. The brand's ability to adapt and improve its standings in Saskatchewan's Pre-Roll market could serve as a model for enhancing its performance in other regions and categories.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Alberta, Space Race Cannabis has maintained a steady presence, consistently ranking 3rd or 4th from January to April 2025. This stability is noteworthy as it reflects resilience amidst fluctuating market dynamics. Notably, Claybourne Co. has been a formidable competitor, consistently holding the 2nd position since February, indicating a strong market presence and potentially higher sales. Meanwhile, Spinach has shown dynamic movement, improving its rank from 4th in January to 3rd in March and April, suggesting a positive sales trajectory. Redecan and Back Forty / Back 40 Cannabis have also been consistent players, typically ranking between 5th and 7th, which positions them as significant, albeit slightly lower, competitors. For Space Race Cannabis, maintaining its rank amidst these competitors indicates a robust market strategy, but the brand must remain vigilant to capitalize on any opportunities to climb higher in the rankings.
Notable Products
In April 2025, the top-performing product from Space Race Cannabis was the Sputnik Pre-Roll (0.4g) in the Pre-Roll category, maintaining its first-place rank from previous months and achieving sales of 33,728 units. The Apollo Pre-Roll (0.4g) continued to hold the second position throughout the first four months of 2025. Notably, the Voyager Pre-Roll (0.4g) rose to third place in April, up from its consistent fifth-place ranking from January to March, indicating a significant increase in popularity. The Stargirl Pre-Roll (1g) remained stable in fourth place, while the Starship Pre-Roll (1g) maintained its fifth-place position. These rankings reflect consistent performance for most products, with the Voyager Pre-Roll showing the most significant upward shift in April.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
