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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Space Race Cannabis concentrated 86.95% of July 2026 sales in Pre-Roll, up 24.57% month over month but down 34.38% year over year, while Flower held 13.05% share with a 15.36% month-over-month decline and a 71.92% year-over-year drop. Despite brand-level sales falling 44.13% year over year, the category mix skewed further toward Pre-Roll as Flower contracted, and the average price fell 22.50% year over year to $14.84. The pattern implies a deliberate shift toward higher-velocity Pre-Roll at lower price points to offset Flower retrenchment, concentrating volume in the brand’s leading format even as overall demand softened.
In Alberta Pre-Roll, Space Race Cannabis ranked 3rd, indicating category relevance even as Pre-Roll’s year-over-year contraction of 34.38% outpaced the brand’s month-over-month rebound of 24.57%. With Flower’s 13.05% share and a 71.92% year-over-year decline, mix dependence on Pre-Roll heightens, and the 22.50% price reduction aligns with defending rank position while trading value for volume. This positioning implies the brand is prioritizing share retention in its core Alberta Pre-Roll lane over breadth, accepting margin compression to stabilize rank and throughput.
Competitive Landscape
Space Race Cannabis sits at rank #3 in AB Pre-Roll for July 2026, down 1 place year over year from #2, and up 5 places since April 2026 when it was #8; this puts the brand between Back Forty / Back 40 Cannabis, which rose from #6 to #2 year over year with a 34.3% sales increase, and Claybourne Co., which held at #4 year over year amid a 23.8% sales decline. At the top, General Admission stayed at #1 year over year despite a 14.5% sales contraction, while Thumbs Up Brand climbed from #19 to #5 on 138.3% YoY sales growth; the pattern implies Space Race Cannabis’s short-term climb from #8 in April 2026 to #3 in July 2026 is momentum-driven but faces upward pressure from faster risers directly ahead and behind, complicating a return to its peak #2 from September 2025.
Notable Products
Prometheus Pre-Roll (1.5g) posted the standout move with a 118% month-over-month jump and reached rank 6, while Mothership Pre-Roll (1.5g) climbed 77% to rank 7. Stargirl Pre-Roll (1g) advanced 35% to rank 4 and Starship Pre-Roll (1g) rose 31% to rank 5, indicating mid-pack momentum catching up to the top three. With eight of the top ten products in July 2026 sitting in ranks 1–8 and all in the Pre-Roll category, the portfolio is concentrating velocity in format rather than dispersion by SKU family. This pattern implies Space Race Cannabis is consolidating demand around larger gram and multi-pack Pre-Rolls to scale volume and defend leadership tiers.
Sky Rockets Pre-Roll 20 Pack (8g) grew 23% to rank 8 and Weedeorites Pre-Roll 20-Pack (8g) surged 69% to rank 9, together pointing to rising multi-pack traction anchored by one high-dollar basket driver at $268,815. Sputnik Pre-Roll (0.4g) still held rank 1 with a 10% lift and Apollo Pre-Roll (0.4g) moved 12% to rank 2, suggesting smaller single units remain the entry path while growth migrates to higher-weight SKUs. The absence of any top-10 declines below -10% and a new entrant at rank 10 without a prior baseline indicate expansion rather than churn across the lineup. The product mix implies Space Race Cannabis is shifting shoppers from single-unit trial into higher-weight repeats, trading up within a Pre-Roll-centric architecture.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
