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Nov-2025
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Overview
Market Insights Snapshot
Ceres has shown a consistent presence in the Washington cannabis market, particularly in the Capsules, Edible, Tincture & Sublingual, and Topical categories. In the Capsules category, Ceres maintained a steady third-place ranking from August to November 2025, with a notable increase in sales from $26,978 to $32,085 over this period. This stability suggests a strong foothold in this category. Meanwhile, in the Edible category, Ceres saw a slight improvement in its ranking, moving from ninth to eighth place in November, despite fluctuations in sales figures. This indicates a potential growth trajectory in the Edible market, where consumer preference might be slowly tilting towards Ceres products.
The brand's performance in the Tincture & Sublingual category experienced a minor dip from third to fourth place between September and October, although sales rebounded slightly in November. This shift might indicate increased competition or changing consumer preferences in this segment. However, Ceres has maintained an impressive lead in the Topical category, consistently holding the first-place position across all four months, which underscores its dominance and popularity in this area. Notably, Ceres is absent from the top 30 rankings in any other state or province, highlighting the brand's concentrated success in Washington and suggesting potential areas for expansion or improvement beyond this market.
Competitive Landscape
In the Washington Topical category, Ceres has consistently maintained its position as the top-ranked brand from August to November 2025, showcasing its strong market presence and customer loyalty. Despite a slight decline in sales from August to November, Ceres remains significantly ahead of its competitors. Double Delicious, which fluctuated between the second and third positions, and Agro Couture, which consistently held the third spot except for a brief rise to second place in September, both trail behind Ceres in terms of sales figures. This consistent top ranking for Ceres indicates a robust brand strategy and customer base, even as competitors like Double Delicious and Agro Couture vie for higher positions and market share.
Notable Products
In November 2025, Ceres' top-performing product remained the CBD/THC/CBG/CBN 1:1 Xtra Strength Dragon Balm Roll on in the Topical category, maintaining its first-place rank consistently over the past four months with sales reaching 7790 units. The CBG/CBN/CBD/THC 1:1 Gold Maximum Strength Dragon Pain Relieving Roll on held steady in second place, showing stable performance across the months. The Sativa Assorted Fruit Chews 10-Pack climbed to third place from fourth in October, indicating a positive trend in the Edible category. Meanwhile, the Sativa Sea Salted Caramel Chocolate Balls 10-Pack saw a slight drop from third to fourth place. Finally, the CBD/THC 1:1 Indica Assorted Fruit Chews 10-Pack remained in fifth place, showing consistency in its sales rank despite fluctuations in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
