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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Double Delicious concentrated nearly half of June 2026 sales in Capsules at 46.42% share while Topical held 33.99%, and both contracted year over year with Capsules down 22.48% and Topical down 26.99%; month over month, Capsules fell 4.53% and Topical declined 8.25%, widening the gap in favor of Capsules. Concentrates climbed 4.32% year over year to 16.01% share but slipped 8.13% month over month, whereas Vapor Pens plunged 68.12% year over year yet eked out a 0.36% month-over-month uptick to 3.50% share; Pre-Roll collapsed 97.99% year over year and another 82.48% month over month to just 0.08% share. The pattern implies a defensive pivot toward Capsules as the dependable core while peripheral formats lose traction, with only a small year-over-year lift in Concentrates offset by accelerating monthly pullbacks in most categories.
Average price fell 7.41% year over year to $9.61, with Capsules priced at $9.29 and Topical at $12.87, reinforcing value positioning in Capsules even as brand-wide sales dropped 28.82% year over year and 49.73% over two years; in parallel, Vapor Pens’ month-over-month stability contrasted with deep year-over-year contraction, signaling clearance-like dynamics rather than sustained demand. Holding the number 1 rank in Capsules in Washington while Capsules’ share sits at 46.42% and Topical’s at 33.99% indicates the brand’s competitive anchor remains the Capsule franchise, implying that near-term share preservation depends on deepening leadership in Capsules while selectively curbing exposure in shrinking or volatile niches.
Competitive Landscape
Double Delicious sits at rank #1 in Washington Capsules in June 2026, unchanged from #1 a year earlier, and also held #1 three months ago, indicating zero rank movement across both year-over-year and quarter-to-date windows; in contrast, Fairwinds stayed at #2 while posting a -24.9% year-over-year sales change, and Ceres remained #3 with a -10.2% year-over-year decline, whereas Constellation Cannabis held #4 alongside a 38.7% year-over-year increase and Skagit Organics advanced from #7 to #5 with a 22.5% gain; this spread—flat leadership at #1 amid mixed competitor trajectories—implies Double Delicious’s position is defended more by stability at the top than by broad market uplift, and rising challengers in the #4–#5 band introduce upward pressure despite declines from #2–#3 peers.
Notable Products
Sativa RSO Capsules 10-Pack (100mg) posted the steepest decline at -16.3% month over month while holding rank 2, and Hybrid Super RSO Infusionz 3-Pack (600mg) fell -12.5% at rank 4; in parallel, Sativa RSO (1g) dropped -18.0% at rank 3. With three Capsules in the top 10 including ranks 1, 2, and 5, the category remains concentrated at the top even as Indica RSO Capsules 10-Pack (100mg) slipped -6.5% at rank 1 and CBD/THC 40:1 Capsules 10-Pack (1000mg CBD, 25mg THC) declined -10.8% at rank 9. The pattern implies Double Delicious is relying on Capsules for share maintenance while RSO and Topical lines are retrenching, pointing to a need to rebalance promotions toward stabilizing the premium RSO segment.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
