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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Cold Fire concentrated almost entirely in Vapor Pens during May 2026, with 99.49% category share and a rank of 7 in Vapor Pens in California; within that core, Vapor Pens sales rose 6.33% year over year but fell 8.29% month over month, while the brand-level average price slipped 1.78% YoY and Vapor Pens average price sat at $38.07. The tiny Concentrates presence held 0.51% share and surged 635.97% YoY yet contracted 37.22% MoM, and the brand’s overall sales advanced 6.80% YoY despite a 24-month lift of 46.75%, implying momentum deceleration versus longer-term trend; together, the YoY uptick alongside MoM pullback indicates a demand base that is broad enough to sustain rank 7 but currently retrenching after recent peaks.
The pattern implies Cold Fire’s positioning is that of a Vapor Pens specialist whose scale and price point around $38 maintain visibility in California despite short-term softness, while the 0.51% Concentrates test suggests a high-variance, low-commitment probe rather than a portfolio pivot; the 6.33% YoY growth in the core against an 8.29% MoM decline signals reliance on repeat buyers more than on new-release spikes. With overall sales up 6.80% YoY but the category mix still 99.49% concentrated, the brand is trading depth for diversification, which implies defensibility in a single category and exposure to category-specific swings that could pressure rank 7 if MoM declines persist.
Competitive Landscape
Cold Fire sits at rank #7 in CA Vapor Pens in May 2026, a +2 place improvement from #9 year over year and flat versus February 2026 at #7, while still one step off its peak #6 from October 2025; this stability contrasts with Jetty Extracts climbing from #5 to #3 alongside a 40.6% YoY sales increase and Plug Play sliding from #3 to #4 with a -14.2% YoY decline, signaling that Cold Fire’s steady rank amid divergent competitor movements implies share is being defended but upside requires displacing peers advancing faster.
Notable Products
Tangie Ting Cured Resin Juice Cartridge (1g) posted the largest movement in May 2026 with a +105.7% MoM surge, climbing into rank 4 while ColdFire x Blem - Unruly OG Cured Resin Juice Cartridge (1g) slid -11.8% yet still held rank 1. With Unruly OG at rank 1 and Tangie Ting at rank 4, the gap in momentum indicates mix-shift headroom where growth is led by newer or flavor-forward SKUs rather than the flagship. Eight of the top ten are Vapor Pens collaborations, and together with ColdFire x Blem - Jet Fuel OG Cured Resin Juice Cartridge (1g) at rank 2 this concentration points to a strategy anchored in partner-driven pen formats rather than spreading across categories. The product mix implies Cold Fire is tilting toward velocity bets in Vapor Pens where fast-rising SKUs can offset declines in the lead item and support trading customers up on price bands around $162,833 in monthly sales for the top SKU.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
