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Sep-2025
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Overview
Market Insights Snapshot
Cold Fire has maintained a consistent performance in the Vapor Pens category in California, holding steady at the 6th rank from June through September 2025. Despite a slight decline in sales from August to September, the brand's position in the top 10 indicates a strong foothold in the market. This stability in ranking, despite fluctuations in monthly sales, suggests that Cold Fire has a loyal customer base or effective market strategies that keep it competitive among other top brands in the state.
Interestingly, Cold Fire's absence from the top 30 in other states or categories highlights a potential area for growth or a strategic focus on their core market in California. This could be seen as a limitation in their geographical reach or product diversification. However, the consistent ranking in California's Vapor Pens category might suggest that Cold Fire is strategically capitalizing on a specific niche where they have established expertise and brand recognition.
Competitive Landscape
In the competitive landscape of California's Vapor Pens category, Cold Fire has maintained a consistent rank of 6th from June to September 2025. Despite this stability, its sales have shown a downward trend from July to September, indicating potential challenges in maintaining market share. Notably, Jetty Extracts and CAKE she hits different have consistently outperformed Cold Fire, holding the 4th and 5th ranks respectively, with Jetty Extracts showing a steady increase in sales. Meanwhile, Heavy Hitters and Gramlin have fluctuated in their rankings but remain competitive. Cold Fire's consistent rank amidst these shifts suggests a solid brand presence, yet the sales decline highlights the need for strategic initiatives to boost consumer engagement and sales growth in this dynamic market.
Notable Products
In September 2025, Cold Fire's top-performing product was the ColdFire x Blem - Unruly OG Cured Resin Juice Cartridge in the Vapor Pens category, maintaining its number one ranking from previous months with sales of 2629. The Cold Fire x Blem - Unruly OG Live Resin Cartridge climbed back to second place, a position it also held in July 2025. The ColdFire x Dubz Garden - Coconut Horchata Remix Cured Resin Juice Cartridge remained steady in the third position since its debut in August. The Cold Fire x Casa Flor - Forbidden Censored Cured Resin Juice Cartridge debuted at fourth place in September. Tangie Ting Cured Resin Juice Cartridge experienced a drop, moving from second in August to fifth in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
