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Aug-2024
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Overview
Market Insights Snapshot
Dime Industries has shown a strong performance in the Arizona market, particularly in the Vapor Pens category. The brand consistently ranked in the top 5, moving from 4th place in May 2024 to 3rd place in both June and August, with a slight dip back to 4th place in July. This stability in rankings is complemented by a notable increase in sales in August, reaching approximately 1.89 million USD. This indicates a robust and growing presence in the Arizona vapor pen market, suggesting a strong consumer base and effective market strategies.
In California, Dime Industries has a more varied performance across categories. While the brand maintained a top 12 position in the Vapor Pens category, it struggled to break into the top 30 for Flower and Pre-Roll categories in August, after showing some promise earlier in the summer. Specifically, their ranking in the Pre-Roll category fell out of the top 30 after being 59th in June and 77th in July. Additionally, their Vapor Pen sales in California remained relatively stable throughout the summer, despite a slight decline in August. This mixed performance suggests that while Dime Industries is a strong player in the vapor pen market, it faces challenges in gaining traction in other product categories within California.
Competitive Landscape
In the competitive landscape of vapor pens in California, Dime Industries has experienced notable shifts in rank and sales over the past few months. Despite maintaining a relatively stable position, Dime Industries saw a slight decline from 10th place in May and June 2024 to 12th place by August 2024. This contrasts with Gelato, which consistently held the 9th and 10th positions, indicating stronger market stability. Meanwhile, Bloom experienced a gradual decline from 11th to 14th place, suggesting a potential loss in market traction. Interestingly, Gramlin made a significant leap from 30th place in May to 11th place by August, reflecting a substantial increase in sales and market presence. These dynamics highlight the competitive pressures Dime Industries faces, particularly from brands like Gelato and Gramlin, which are either maintaining or rapidly improving their market positions.
Notable Products
In August 2024, the top-performing product for Dime Industries was the Berry White Distillate Disposable (1g) in the Vapor Pens category, maintaining its number one rank from July with a notable sales figure of 8739 units. The Strawberry Cough Distillate Disposable (1g) held the second rank consistently for the second month in a row. The Signature Line - Cantaloupe Dream Distillate Disposable (1g) remained steady at the third position across all four months. The Pink Rose Distillate Disposable (1g) improved its ranking to fourth place from fifth in July. The newly introduced Peach Kush Distillate Disposable (1g) debuted at the fifth position in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
