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Oct-2025
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Overview
Market Insights Snapshot
In Arizona, Cure Injoy has shown a noteworthy upward trajectory in the Vapor Pens category. Starting from a rank of 32 in July 2025, the brand improved to rank 30 by October 2025. This positive movement indicates a strengthening position within the top 30 brands, supported by a significant increase in sales from September to October. In contrast, the brand's performance in California reflects a more challenging landscape, where Cure Injoy did not make it into the top 30 ranks throughout the observed months. Despite this, there was a slight improvement from September to October, moving from rank 100 to 85, suggesting a potential recovery or strategic adjustments in that market.
The sales trends in both states highlight different dynamics for Cure Injoy. In Arizona, the brand experienced a notable sales increase in October, aligning with their improved ranking. This suggests that recent efforts or market conditions have favored their products, possibly due to increased consumer preference or successful marketing strategies. Conversely, in California, while the brand did not break into the top 30, the slight increase in rank from September to October may indicate early signs of strategic adjustments or shifts in consumer demand. This contrasting performance across these key states highlights the varying challenges and opportunities Cure Injoy faces in the U.S. market.
Competitive Landscape
In the competitive landscape of vapor pens in Arizona, Cure Injoy has experienced a fluctuating rank over the past few months, indicating a dynamic market presence. In July 2025, Cure Injoy was ranked 32nd, and despite a dip to 35th in August, it improved to 31st in September and further to 30th in October. This upward trend in rank is a positive indicator, especially considering the competitive pressure from brands like Micro Bar, which maintained a stronger position, ranking 20th in July and ending at 28th in October. Meanwhile, Big Bud Farms showed a similar trajectory to Cure Injoy, with ranks fluctuating between 25th and 32nd. Notably, Cure Injoy's sales saw a significant boost in October, surpassing its previous months, which could be attributed to strategic marketing efforts or product innovations. This sales increase positions Cure Injoy favorably against competitors like Cheech & Chong's and Sluggers Hit, both of which had lower sales figures despite higher ranks in some months. As the market evolves, Cure Injoy's ability to climb the ranks and increase sales suggests a promising potential for growth in Arizona's vapor pen category.
Notable Products
In October 2025, the top-performing product for Cure Injoy was Georgia Peaches Live Resin Disposable (1g), which climbed to the number one position with sales reaching 1303 units. Grape Gasby Distillate Disposable (1g) maintained a strong performance, holding steady at the second rank, with notable sales of 1137 units. Green Crack Distillate Disposable (1g) re-entered the rankings at the third position, showing a resurgence after not being ranked in September. Skywalker OG Distillate Disposable (1g) improved its standing, moving up to fourth place from being unranked in previous months. Passion Fruit Live Resin Disposable (1g) entered the rankings for the first time, securing the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
