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Jun-2024
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Overview
Market Insights Snapshot
Delectable Dabs has demonstrated a consistent performance in the Concentrates category within Washington. For the months of March through June 2024, the brand has maintained a steady third-place ranking. This stability suggests a strong and loyal consumer base in Washington. Despite a slight dip in sales from March to April, Delectable Dabs managed to recover and show a positive sales trend in June, reflecting resilience and effective market strategies.
However, it's important to note that Delectable Dabs did not make it into the top 30 brands in several other states and categories. This absence indicates potential areas for growth and expansion. The brand's strong performance in Washington could serve as a model for entering and establishing a presence in new markets. Understanding the factors behind their success in Washington might provide valuable insights for replicating this success elsewhere.
Competitive Landscape
In the Washington concentrates market, Delectable Dabs has consistently held the third rank from March to June 2024. Despite maintaining its position, Delectable Dabs faces stiff competition from brands like Ooowee, which has dominated the top spot with significantly higher sales, and Forbidden Farms, which has secured the second rank. Notably, Oleum Extracts (Oleum Labs) and Regulator have also maintained their respective fifth and fourth positions, but with fluctuating sales figures. Delectable Dabs' sales saw a slight dip in April and May, but rebounded in June, indicating a potential for growth if they can capitalize on market trends and consumer preferences. Understanding these dynamics is crucial for Delectable Dabs to strategize effectively and improve its market share in the competitive landscape of Washington's concentrates category.
Notable Products
In June 2024, the top-performing product for Delectable Dabs was Purple Panty Dropper Wax (1g) in the Concentrates category, maintaining its first-place ranking with sales of $4,374. God's Gift Wax (1g) also held steady in second place, closely following with consistent sales figures. Tropical Trainwreck Wax (1g) remained in the third position, showing steady performance over the months. Lemon Walker Wax (1g) kept its fourth-place ranking, while Maui Wowie Wax (1g) re-entered the top five, climbing to fifth place from being unranked in May. Overall, the rankings for these products have shown remarkable stability, with only minor shifts in their positions.
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