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Jan-2026
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Overview
Market Insights Snapshot
Forbidden Farms has shown a mixed performance across various product categories in Washington. In the Concentrates category, the brand maintained a relatively stable ranking, hovering between fifth and sixth place over the past few months. Notably, there was an upward movement from sixth to fifth position in January 2026, indicating a positive trend in this category. Conversely, the Flower category has seen a decline in ranking, dropping from 13th in October 2025 to 25th by January 2026, which suggests a significant loss in market position. This downward trend in Flower sales could be a point of concern for the brand as it indicates decreasing competitiveness in this segment.
In the Pre-Roll category, Forbidden Farms experienced a slight fluctuation in rankings, ending up back at 15th position in January 2026, the same as in October 2025. This suggests a stable yet unremarkable performance in this category. Meanwhile, their Vapor Pens category has shown a more favorable trajectory, with a steady climb from 22nd in October 2025 to 18th in January 2026. This upward movement indicates growing consumer interest or improved product offerings in the Vapor Pens category. However, the absence of Forbidden Farms in the top 30 rankings in any other states or provinces suggests a limited geographical reach or competitive challenges outside of Washington.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Forbidden Farms has shown a notable upward trajectory in its ranking, moving from 22nd in October 2025 to 18th by January 2026. This improvement in rank is indicative of a positive trend in sales, as evidenced by a steady increase from October to December, followed by a slight dip in January. In comparison, Buddies, which maintained a consistent 15th rank from October to December, dropped to 20th in January, reflecting a significant decrease in sales during this period. Similarly, Regulator and Slusheez have shown fluctuations in their rankings, with Slusheez making a notable leap to 16th in January. Meanwhile, O'Geez (WA) has been climbing steadily, reaching 19th in January, closely trailing Forbidden Farms. These shifts highlight a dynamic market where Forbidden Farms is gaining ground, potentially at the expense of some competitors, positioning itself as a brand to watch in the Washington vapor pen category.
Notable Products
In January 2026, Forbidden Farms saw its top-performing product, Mendo Breath Pre-Roll 2-Pack (2g), rise to the number one rank with impressive sales of 4617. Twofers - Lodi Dodi Pre-Roll 2-Pack (2g) followed closely at rank two, maintaining its strong performance since entering the rankings in December 2025. Lodi Dodi Pre-Roll (1g) slipped from its previous top position to rank third, indicating a slight decline in its sales momentum. Candy Cone - Hybrid Infused Pre-Roll (1g) secured the fourth spot, marking a re-entry into the rankings after a brief absence in December. Twofers - Dirty White Girl Pre-Roll 2-Pack (2g) debuted in the rankings at fifth place, showcasing its potential as an emerging product in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
