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Aug-2025
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Overview
Market Insights Snapshot
Forbidden Farms has shown varied performance across different product categories in the state of Washington. In the Concentrates category, the brand maintained a strong position, holding steady at rank 3 from May to July 2025, although it slipped slightly to rank 5 in August. This indicates a robust presence in the market, despite a slight decline in sales from May to August. In contrast, the Flower category saw a gradual improvement in rankings, moving from rank 12 in May to rank 10 in July, before a minor drop to rank 13 in August. This upward trend in the Flower category suggests increased consumer interest, potentially driven by product innovation or marketing efforts.
In the Pre-Roll category, Forbidden Farms exhibited a consistent performance, with rankings fluctuating slightly between ranks 14 and 16 over the four months. This stability could point to a loyal customer base or consistent product quality. Meanwhile, the Vapor Pens category presented a more volatile picture, with rankings dropping from 17 in May to 20 in June, recovering slightly in July, and then returning to 20 in August. The absence of Forbidden Farms in the top 30 brands in other states or categories suggests opportunities for expansion or the need for strategic adjustments to capture market share beyond Washington. These variations across categories highlight the brand's strengths and potential areas for growth, particularly in maintaining and enhancing its competitive edge in the Washington market.
Competitive Landscape
In the competitive landscape of the Washington flower market, Forbidden Farms has demonstrated a dynamic performance from May to August 2025. The brand improved its rank from 12th in May to 10th in July, before experiencing a slight dip to 13th in August. This fluctuation suggests a competitive environment where Forbidden Farms is vying closely with other brands. Notably, Fifty Fold consistently outperformed Forbidden Farms, maintaining a higher rank except in July when it briefly fell behind. Meanwhile, Royal Tree Gardens and Passion Flower Cannabis trailed behind Forbidden Farms, with Royal Tree Gardens consistently ranking lower and Passion Flower Cannabis showing a significant improvement in June. Additionally, Sweetwater Farms made a notable leap from outside the top 20 in May to surpass Forbidden Farms in July, indicating a potential emerging threat. These shifts highlight the importance for Forbidden Farms to leverage strategic marketing and product differentiation to maintain and improve its position in this competitive market.
Notable Products
In August 2025, the top-performing product from Forbidden Farms was Lodi Dodi Pre-Roll (1g) in the Pre-Roll category, which climbed to the first rank with sales reaching 5661.0. The Twofers - Face Off OG Pre-Roll 2-Pack (2g) made a notable debut at the second position. Candy Cone - Hybrid Infused Pre-Roll (1g) maintained its third position, consistent with its previous ranking in May 2025. The Twofers - Lodi Dodi Pre-Roll 2-Pack (2g) entered the rankings at fourth place, while Twofers - Blueberry Squirt Pre-Roll 2-Pack (2g) held steady at fifth, matching its July 2025 rank. The shifts in rankings highlight a strong performance for Lodi Dodi variations and the introduction of new Twofers products gaining traction in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
