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Nov-2025
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Overview
Market Insights Snapshot
In the state of Colorado, Doinks has experienced fluctuating performance in the Pre-Roll category. The brand's ranking dropped from 33rd in August 2025 to 38th by November 2025. This decline is mirrored in their sales figures, which saw a notable decrease over the same period. Such a trend indicates potential challenges in maintaining market share in Colorado's competitive Pre-Roll sector. Meanwhile, in New Jersey, Doinks also faced ranking challenges, slipping out of the top 50 in October before recovering slightly in November to 45th place. This suggests a volatile presence in the New Jersey market, highlighting the need for strategic adjustments to regain a stronger foothold.
Conversely, Nevada presents a more optimistic picture for Doinks, where the brand achieved a significant leap to 10th place in October before settling at 26th in November. This spike in ranking could be attributed to a successful marketing campaign or a shift in consumer preference, which temporarily boosted their sales. The Nevada market's dynamics appear to be more favorable for Doinks compared to other states, suggesting potential for growth if they can capitalize on the factors that led to their October success. The varied performance across these states highlights the importance of localized strategies to navigate the diverse cannabis markets effectively.
Competitive Landscape
In the competitive landscape of the Colorado pre-roll market, Doinks has experienced notable fluctuations in its rankings and sales over the past few months. From August to November 2025, Doinks' rank shifted from 33rd to 38th, indicating a downward trend in market position. This decline in rank is paralleled by a decrease in sales from September to November. In contrast, Colorado's Best Dabs (CBD) has shown a consistent improvement in rank, moving from 43rd to 34th, suggesting a strengthening market presence. Similarly, Classix has improved its rank from 51st to 39th, while Nuhi has also climbed from 66th to 46th. These competitors' upward trends highlight a competitive pressure on Doinks, which may need to re-evaluate its strategies to regain its market position. Despite these challenges, Doinks still maintains a higher sales volume compared to these brands, indicating potential for recovery if strategic adjustments are made.
Notable Products
In November 2025, the top-performing product from Doinks was the Strawnana Distillate Infused Blunt (1g), maintaining its number one rank from October, despite a decrease in sales to 951 units. The Green Apple Infused Blunt (1g) remained steady in second place, showing consistent popularity across the months. The Blueberry Distillate Infused Pre-Roll (1g) re-entered the rankings at third place, having not been ranked in previous months, with sales reaching 765 units. Wild Melon Distillate Infused Blunt (1g) dropped to fourth place from third in October, continuing a downward trend from its first-place position in August and September. Rocket Pop Infused Blunt (1g) made its debut in the rankings at fifth place, indicating a new addition to the top-selling products for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
