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Mar-2025
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Overview
Market Insights Snapshot
In the competitive landscape of cannabis brands, Doinks has shown varied performance across different states and categories. In Colorado, the brand has been making significant strides in the Pre-Roll category. Starting from a rank of 49 in December 2024, Doinks climbed to 32 by March 2025, indicating a positive upward trend. This improvement is noteworthy, especially considering their sales increased significantly in March 2025 compared to previous months. In contrast, their performance in Nevada has been less consistent. Doinks ranked 30th in December 2024, improved to 25th in January 2025, but then dropped out of the top 30 by March. This fluctuation suggests a challenging market environment in Nevada, potentially influenced by local competition or consumer preferences.
Looking at New Jersey, Doinks has maintained a relatively stable presence in the Pre-Roll category. Although they experienced a dip in January 2025, dropping to the 30th position, they quickly recovered to 25th by March. This resilience could be attributed to strategic adjustments or promotional efforts that resonated well with the local market. The sales figures reflect this recovery, with a notable increase in March compared to the beginning of the year. Overall, while Doinks shows promise in certain markets, their performance varies significantly across regions, highlighting the importance of tailored strategies to cater to diverse consumer bases.
Competitive Landscape
In the competitive landscape of the New Jersey pre-roll category, Doinks has experienced notable fluctuations in its market rank over the past few months. Starting at the 20th position in December 2024, Doinks saw a decline to 30th in January 2025, before gradually improving to 27th in February and 25th in March. This trend indicates a recovery phase, although the brand still faces stiff competition. For instance, North Lake Supply has shown a consistent upward trajectory, moving from 31st to 20th place over the same period, suggesting a strong market presence and growing consumer preference. Meanwhile, Triple Seven (777) maintained a relatively stable rank, hovering around the 20th position, but experienced a slight dip in March. Interestingly, Revelry Herb Company made a significant leap from 43rd to 23rd place in March, indicating a potential shift in market dynamics. These movements highlight the competitive pressure on Doinks to innovate and capture more market share to improve its standing in the New Jersey pre-roll market.
Notable Products
In March 2025, Strawnana Distillate Infused Blunt (1g) maintained its position as the top-performing product for Doinks, with an impressive sales figure of 1560 units. Wild Melon Distillate Infused Blunt (1g) secured the second spot, showing a notable increase from its third-place ranking in February 2025. Green Apple Infused Blunt (1g) dropped one position to third, despite strong sales. Rocket Pop Infused Blunt (1g) made a significant comeback, rising to fourth place after not being ranked in February. Blueberry Infused Pre-Roll (1g) held steady in fifth place, consistent with its February ranking.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
