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Jul-2025
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Overview
Market Insights Snapshot
Revelry Herb Company has demonstrated varying performance across different states and product categories. In California, their presence in the Pre-Roll category fluctuated slightly, maintaining a position just outside the top 30, with rankings moving from 40th to 46th place from April to July 2025. This suggests a challenge in gaining a stronger foothold in a competitive market. Meanwhile, in Maryland, Revelry Herb Company saw a notable decline in the Flower category, falling from 36th to 42nd place over the same period, which may indicate increased competition or a shift in consumer preferences. However, they maintained a relatively stable position in the Pre-Roll category, even reaching 22nd place in June before dropping to 32nd in July, hinting at potential for growth if they can capitalize on consumer trends effectively.
In New Jersey, Revelry Herb Company showed a positive trajectory in the Flower category, rising from 39th in April to 24th in July 2025. This upward movement suggests successful strategies or product offerings that resonate well with consumers in this market. Conversely, their performance in the Pre-Roll category in New Jersey saw a decline, dropping from 30th to 45th place over the same period, which may require strategic adjustments to regain market share. Notably, the company achieved a significant sales increase in the Flower category, indicating a strong consumer demand that they have been able to cater to effectively. Overall, Revelry Herb Company's performance across these states highlights both opportunities and challenges within different markets and categories.
Competitive Landscape
In the competitive landscape of the Flower category in New Jersey, Revelry Herb Company has demonstrated significant upward momentum in recent months. Starting from a rank of 39 in April 2025, Revelry Herb Company climbed to the 24th position by July 2025, showcasing a strong growth trajectory. This rise in rank is accompanied by a notable increase in sales, indicating a positive reception in the market. In contrast, competitors like Anthologie and Hamilton Farms have experienced more fluctuating ranks, with Anthologie not even making it into the top 20 during this period. Meanwhile, Illicit / Illicit Gardens and Happy Farmer have maintained relatively stable positions, with Happy Farmer even surpassing Revelry Herb Company in July. These dynamics suggest that while Revelry Herb Company is on a promising upward trend, it faces stiff competition from brands that have established a more consistent presence in the top ranks.
Notable Products
In July 2025, Sunshine Daydream (3.5g) emerged as the top-performing product for Revelry Herb Company with impressive sales of 7529 units, climbing from fourth place in June. Blue Slushy (3.5g) secured the second position, a notable rise since it was unranked in May and June. Sour Tangie (3.5g) also made a significant leap to third place, having been ranked fourth back in May. Forbidden Fruit Cake (3.5g), which was the top seller in June, dropped to fourth place in July. The Chili Lime Pre-Roll 2-Pack (1g) debuted at fifth place, showing strong initial sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
