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Dec-2024
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Overview
Market Insights Snapshot
Revelry Herb Company has shown varied performance across different states and product categories. In California, the company has seen a notable improvement in the Flower category, moving from a rank of 98 in October 2024 to 71 by December 2024. This upward trend indicates a strengthening position in the market, despite not being in the top 30, which suggests room for growth. The Pre-Roll category in California shows a more stable trajectory, maintaining a consistent rank around the 40s, although there was a slight dip in November. This stability could be seen as a positive sign of sustained consumer interest, even if it hasn't broken into the top 30 ranks yet.
In Maryland, Revelry Herb Company has had a steady presence in the Flower category, with ranks hovering in the low 40s. However, the Pre-Roll category has shown more dynamic movement, with the brand improving its rank from 34 in September to 23 by December 2024, indicating a growing foothold in this segment. Interestingly, New York presents a different picture; Revelry Herb Company only appears in the Flower category rankings in December, debuting at 74. This suggests a recent entry or renewed efforts in the New York market, which could be a strategic move to capture new consumer bases. Further insights into these movements could shed light on Revelry Herb Company's broader market strategies and potential areas of expansion.
Competitive Landscape
In the competitive landscape of the California flower category, Revelry Herb Company has shown a notable fluctuation in its ranking over the last few months of 2024. Starting in September at rank 84, Revelry Herb Company experienced a dip to 98 in October, before recovering to 87 in November and achieving a significant rise to rank 71 by December. This upward trend in December suggests a positive reception to recent strategies or product offerings. In contrast, Pure Beauty and White Label / White Lvbel (NV) have seen more consistent but lower sales, with Pure Beauty maintaining a relatively stable presence and White Label experiencing a decline in rank from 61 to 88 over the same period. Meanwhile, Roll Bleezy and 5G (530 Grower) have shown varied performances, with Roll Bleezy dropping from 58 to 82 and 5G climbing from 81 to 69. These dynamics highlight the competitive pressures and opportunities for Revelry Herb Company to capitalize on its recent momentum in the California flower market.
Notable Products
In December 2024, Revelry Herb Company's top-performing product was Peanut Butter Cups (3.5g) in the Flower category, achieving the first rank with impressive sales of 3481 units. This product showed a notable rise from its previous third position in November. Mai Tai OG (3.5g), also in the Flower category, secured the second position, improving from fourth in the prior month. Blackberry Lemonade (3.5g) made a significant leap into the third spot, having not ranked in the previous months. The Berried Alive Pre-Roll 2-Pack (1g) entered the top five for the first time, ranking fourth, while Baked Alaska Pre-Roll 2-Pack (1g) slipped to fifth from its earlier second position in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
