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Nov-2025
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Overview
Market Insights Snapshot
Triple Seven (777) has demonstrated a consistent performance in the Colorado Flower category, maintaining a steady rank of 3rd place from August to November 2025. This stability in ranking is complemented by an upward trend in sales, with November's figures showing a notable increase from August. In contrast, the brand's presence in the Illinois Flower category reveals more fluctuation, with rankings ranging from 39th to 51st over the same period, highlighting a challenge in breaking into the top 30. Meanwhile, in Maryland, Triple Seven (777) maintained its position in the top 50 until October, where it dropped out of the top 30, indicating potential market dynamics or competition impacting its visibility in the Flower category.
In New Jersey, Triple Seven (777) has shown impressive strength in the Flower category, achieving a high rank of 11th in both September and October 2025, before slightly dropping to 12th in November. This performance underscores the brand's solid foothold in this state. However, their presence in the New Jersey Pre-Roll category was less pronounced, with a rank of 43rd in August, and no subsequent rankings within the top 30, suggesting an area for potential growth. In Illinois, the Pre-Roll category has seen Triple Seven (777) oscillate between ranks 28 and 38, with a notable improvement to 30th in November, hinting at a positive trajectory in this segment. Overall, while Triple Seven (777) exhibits strong performances in certain states and categories, there are clear opportunities for the brand to expand its influence and improve its rankings, particularly in the Pre-Roll category across various markets.
Competitive Landscape
In the competitive landscape of the Colorado flower market, Triple Seven (777) has consistently maintained its position at rank 3 from August to November 2025. Despite this stability, the brand faces stiff competition from top-ranking brands such as Seed & Strain Cannabis Co. and Good Chemistry Nurseries, which have held the first and second positions, respectively, throughout the same period. Notably, Seed & Strain Cannabis Co. has shown a significant upward trend in sales, with November figures surpassing those of Triple Seven (777) by a considerable margin. Meanwhile, Equinox Gardens has demonstrated remarkable growth, climbing from rank 14 in August to rank 5 by November, indicating a potential threat to Triple Seven (777)'s market position if this trend continues. These dynamics suggest that while Triple Seven (777) remains a strong player, it must strategize effectively to fend off rising competitors and capitalize on market opportunities to enhance its sales performance.
Notable Products
In November 2025, Black Triangle (14g) emerged as the top-performing product for Triple Seven (777), climbing from its previous rank of 3.0 in October to 1.0, with sales reaching 7,493 units. Blue Mendo Kush (14g) secured the second position, making a notable entry into the rankings. Dirty Squirt Pre-Roll (1g) followed closely, debuting at rank 3.0. Chem Dawg (14g) took the fourth spot in the rankings, while Ky Jealous (3.5g) experienced a drop from its top position in August to fifth place in November. This shift in rankings highlights significant changes in consumer preferences over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
