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Feb-2026
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Overview
Market Insights Snapshot
In the competitive landscape of cannabis edibles, Drops has demonstrated a consistent presence across several key states. In California, the brand has maintained a strong position, oscillating slightly between ranks 10 and 12 over the last few months. This suggests a stable consumer base, despite some fluctuations in sales figures. Meanwhile, in Oregon, Drops has consistently held the third position, indicating a robust foothold in the market. This consistency in Oregon contrasts with their performance in Washington, where the brand has remained at rank 10, showing less movement but a steady presence.
Interestingly, Drops' position in California did not break into the top 10 in January 2026, which could be seen as a potential area for improvement, especially given the state's large market size. In contrast, their consistent ranking in Oregon could be a result of strong brand loyalty or effective marketing strategies that resonate well with local consumers. The performance in Washington, while stable, suggests that there might be untapped potential that could be leveraged to climb higher in the rankings. Overall, Drops' performance across these states highlights both strengths and opportunities for growth, particularly in markets where they haven't yet cracked the top tier.
Competitive Landscape
In the Oregon edible market, Drops consistently held the third rank from November 2025 through February 2026. Despite maintaining its position, Drops faces stiff competition from leading brands like Wyld and Gron / Grön, which have consistently occupied the first and second ranks, respectively. Notably, Wyld's sales figures have been significantly higher, indicating a strong market dominance. Meanwhile, Mule Extracts and Good Tide have remained stable in the fourth and fifth positions, respectively, with sales figures considerably lower than those of Drops. This competitive landscape suggests that while Drops maintains a solid position, there is a substantial gap to close with the top two brands, and it must strategize effectively to increase its market share and challenge the leading players.
Notable Products
In February 2026, the top-performing product for Drops was the CBN/CBD/THC 1:1:1 Black Currant Deep Relaxation Rosin Gummies 20-Pack, maintaining its number one rank consistently from November 2025 through February 2026, with sales of 18,108 units. The CBD/THC 2:1 Blackberry Soothing Solventless Rosin Jellies 20-Pack held the second position, showing a slight decline from its peak in January 2026. The CBD/THC 2:1 Blackberry Jellies 2-Pack secured the third position, dropping from second place in December 2025. Creative - Orange Live Rosin Gummies 20-Pack, which was unranked in January, climbed back to fourth place in February. Active - Lemon Jelly maintained its presence in the top five, ranking fifth in February after a slight drop from fourth in January.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
