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Jan-2025
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Overview
Market Insights Snapshot
DynaWellness has shown a noteworthy performance in the Edible category within Saskatchewan. Despite not being ranked in the top 30 brands in October and November 2024, DynaWellness made a significant leap by securing the 12th position in December 2024. This upward movement indicates a growing presence and acceptance of their products in the market, suggesting effective strategies or consumer interest driving their sales. The absence of a ranking in October and November highlights a potential challenge or a period of strategic adjustment that eventually led to their improved performance by the end of the year.
The brand's sales in December 2024, which amounted to $11,809, underscore the impact of their entry into the top 30 rankings. However, it is important to note that their rank for January 2025 is not documented, suggesting they may have fallen out of the top 30 once again. This fluctuation can imply a highly competitive market or seasonal variations affecting consumer preferences. Observing these trends can provide insights into market dynamics and the brand's adaptability in maintaining or improving its standing in such a competitive landscape.
Competitive Landscape
In the Saskatchewan edible cannabis market, DynaWellness has shown a fluctuating presence, particularly noticeable in December 2024 when it entered the top 20 brands at rank 12. This entry is significant as it indicates a competitive edge over brands like Edison Cannabis Co, which did not rank in December 2024. However, DynaWellness's absence from the rankings in other months suggests challenges in maintaining consistent market traction. In contrast, Foray and Fly North have demonstrated more stable performances, with Foray consistently holding the 9th position in October and November 2024, and Fly North maintaining a presence through January 2025. This indicates that while DynaWellness has potential, it faces stiff competition from these established brands, which have shown more consistent sales and ranking stability over the observed period.
Notable Products
In January 2025, the top-performing product from DynaWellness was the Dyna Thrive Pro - CBD Blueberry Acai Soft Chews 30-Pack, maintaining its first-place ranking from the previous months, although its sales dropped to 237 units. The Dynathrive - CBD Apple Cider Vinegar Soft Chews 30-Pack made a significant leap to second place, improving from its third-place position in November 2024. The Dynadream - CBD:CBN 10:1 Lemon Ginger Soft Chews 7-Pack held steady in third place, despite a slight decrease in sales figures from December 2024. Notably, the DynaThrivePro - CBG:CBD 1:1 Asian Pear Soft Chews, which was ranked third in December 2024, did not appear in the top rankings for January 2025. The CBD Pomegranate Soft Chews, previously ranked second in October and November 2024, were not among the top products in January 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
