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Nov-2025
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Overview
Market Insights Snapshot
Fly North has demonstrated varied performance across different product categories and regions. In Ontario, the brand has shown a notable presence in the Edible category, climbing from the 15th position in August 2025 to a commendable 7th position by November 2025. This upward trend suggests a growing consumer preference for their edible products. However, the performance in the Capsules category in Ontario has seen a decline, dropping from 8th place in August 2025 to falling out of the top 30 by November 2025, which could indicate a shift in consumer demand or increased competition in that category.
In Saskatchewan, Fly North has maintained a consistent performance in the Edible category, holding steady at the 6th position from September through November 2025. This stability suggests a strong foothold in the Saskatchewan edible market, contrasting with the brand's fluctuating performance in Ontario. The absence of Fly North in the top 30 for other categories in Saskatchewan highlights potential areas for growth or the need for strategic adjustments to capture a larger market share. These insights point to the brand's strengths and opportunities for expansion across different regions and product lines.
Competitive Landscape
In the competitive landscape of the edible cannabis category in Ontario, Fly North has shown remarkable upward mobility from August to November 2025, climbing from the 15th to the 7th rank. This ascent is particularly notable when compared to competitors such as Olli and Monjour, which have maintained relatively stable positions, with Olli holding steady around the 5th and 6th ranks and Monjour experiencing a slight decline. Fly North's growth trajectory is underscored by a significant increase in sales, indicating a growing consumer preference and effective market strategies. Meanwhile, No Future has seen fluctuations, dropping from the 4th to the 5th rank, suggesting potential vulnerabilities that Fly North could capitalize on. The consistent performance of Chowie Wowie at the 9th rank further highlights Fly North's impressive rise, as it surpasses this competitor in both rank and sales momentum.
Notable Products
In November 2025, Fly North's top-performing product was Key Lime Pie Soft Chew (10mg) in the Edible category, maintaining its number one rank for four consecutive months with sales reaching 8,390 units. Sour Passion Fruit Soft Chew (10mg) held steady at the second position, showing consistent performance since September 2025. Wild Strawberry Splash Live Rosin Chews 10-Pack (100mg) entered the rankings in October and secured the third spot in November. Platinum Blueberry Live Rosin Soft Chew 10-Pack (100mg) debuted at fourth place in October and retained its rank in November. Citrus Sizzle Soft Chew 10-Pack (100mg) climbed from fourth to fifth place, indicating a slight decline in its ranking since October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
