Jun-2024
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Overview
Market Insights Snapshot
Edison Cannabis Co has shown a consistent performance in the Edible category across various provinces. In Alberta, the brand has maintained a steady 7th rank from March to June 2024, although there has been a slight decline in sales from $271,710 in March to $216,296 in June. Similarly, in British Columbia, Edison Cannabis Co has consistently ranked between 7th and 8th place, with a notable increase in sales in June, reaching $281,131. In Ontario, the brand has also maintained a top 10 position, though there was a minor drop in rank from 6th to 7th place over the same period. This steady performance across provinces indicates a strong foothold in the Edible category.
In other categories, the performance of Edison Cannabis Co has been more variable. For instance, in the Pre-Roll category in Alberta, the brand did not make it into the top 30 rankings for most months, only appearing at 100th place in April. Conversely, in Ontario, the brand showed a gradual improvement in the Flower category, moving from 93rd in March to 68th in June. However, the Pre-Roll category in Ontario remained relatively stable at around the 55th to 57th rank. In Saskatchewan, the brand improved its rank in the Edible category from 11th in March to 7th by May, maintaining that position into June. These mixed results highlight areas of both strength and potential for growth for Edison Cannabis Co.
Competitive Landscape
In the Ontario edible cannabis market, Edison Cannabis Co has experienced a slight decline in its competitive rank over recent months, moving from the 6th position in March and April 2024 to the 7th position in May and June 2024. This shift is particularly notable when compared to competitors such as Wana, which has consistently maintained its 5th position, and Monjour, which has shown an upward trend, moving from 7th to 6th place. Despite Edison Cannabis Co's decline, it remains ahead of Foray, which has consistently held the 8th position, and No Future, which has improved from 10th to 9th place. The data suggests that while Edison Cannabis Co is facing increased competition, particularly from Monjour, it still holds a strong position in the market. For a more detailed analysis and to understand the underlying factors driving these changes, advanced data insights are recommended.
Notable Products
In June 2024, the top-performing product for Edison Cannabis Co was Jolts - Sativa Arctic Cherry Lozenges 10-Pack (100mg), maintaining its first-place ranking with sales of $22,411. Jolts - Sativa Electric Lemon Lozenges 10-Pack (100mg) also held steady in second place. Jolts - Freshly Minted Sativa Lozenges 10-Pack (100mg) remained in third place, although its sales showed a slight decline. Pinner - Limelight x Black Cherry Punch Pre-Roll 10-Pack (3.5g) consistently ranked fourth from April onwards, showing an increase in sales each month. Limelight (1g) re-entered the rankings in fifth place after not being listed in April and May, indicating a resurgence in popularity.