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Oct-2025
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Overview
Market Insights Snapshot
In the state of New York, Eaton Botanicals has maintained a consistent presence in the Edible category, holding the 8th position from July to October 2025. This stability in ranking suggests a strong foothold in the market, despite fluctuations in sales figures. For instance, sales peaked in August at $749,093 but saw a decline in September before slightly recovering in October. The steadiness in ranking amidst varying sales indicates a loyal customer base and effective market strategies that are keeping the brand competitive in the top tier.
While Eaton Botanicals shows robust performance in New York, their absence in the top 30 rankings in other states or provinces could be an area of concern or opportunity. The lack of presence in additional markets may suggest either a focused strategy on a single state or potential challenges in expanding their reach. This could be a pivotal point for the brand to explore new territories or reinforce their strategies in existing markets to enhance their market share and overall brand performance.
Competitive Landscape
In the competitive landscape of New York's edible cannabis market, Eaton Botanicals consistently holds the 8th rank from July to October 2025. This stability in ranking suggests a steady market presence, though it faces stiff competition from brands like Mfny (Marijuana Farms New York), which maintains a higher 6th rank throughout the same period. Eaton Botanicals' sales figures show a slight upward trend from July to October, indicating a positive trajectory, albeit at a slower pace compared to competitors like Cannabals, which improved its rank from 9th to 7th. Meanwhile, Jaunty and Smokiez Edibles maintain their positions at 9th and 10th, respectively, with sales figures generally lower than Eaton Botanicals, suggesting potential for Eaton Botanicals to capitalize on its current standing and further enhance its market share.
Notable Products
In October 2025, Eaton Botanicals' top-performing product was Nightly Nightcap - THC/CBN 1:1 Dark Cherry Gummies 20-Pack, maintaining its consistent first-place ranking from previous months with sales of 6,133 units. The Daily Elevation- CBG/THC 1:1 Peach Gummies 20-Pack held steady in second place, showing a slight decrease in sales compared to previous months. Serenity Now - CBD/THC 4:1 Lemon Lavender Gummies 20-Pack also maintained its third-place position, with sales figures remaining relatively stable. Notably, Fixer Upper - CBD/THC 1:1 Mango Ginger Gummies 20-Pack improved its rank from fifth to fourth, indicating a positive shift in consumer preference. Meanwhile, Gal Pal - CBD/THC 1:1 Watermelon Gummies 20-Pack dropped to fifth place, reflecting a slight decline in sales performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
