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Oct-2026
Sales
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6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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Jaunty is stocked at 285 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Queens, Buffalo, and Staten Island. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Jaunty’s mix is concentrated in Vapor Pens at 83.47% share, where sales declined 30.60% year over year but rose 3.75% month over month, while Edible holds 9.88% share with a 43.34% YoY decline and an 8.06% MoM drop. Concentrates accounts for 3.50% share with a 24.92% YoY increase offset by a 14.69% MoM decrease, and Pre-Roll has 3.03% share with a 131,623.61% YoY spike and a 15.68% MoM gain. Despite brand-level YoY sales down 29.64% alongside a 12.01% YoY decline in average price to $34.71, Jaunty’s rank in Vapor Pens sits at position 2 in New York, implying scale in its lead category even as mix shifts unfold.
The category shifts suggest Jaunty is reasserting a Vapor Pen-led identity while testing breadth: the 3.75% MoM rise in Vapor Pens coupled with a 15.68% MoM gain in Pre-Roll contrasts with an 8.06% MoM pullback in Edible and a 14.69% MoM retreat in Concentrates. With Vapor Pens still at 83.47% share and rank 2 in New York, the mix favors defend-and-optimize over diversification, as the Pre-Roll surge from a 131,623.61% YoY base expansion and Concentrates’ 24.92% YoY growth are too small at 3.03% and 3.50% share respectively to offset Vapor Pen volatility; the implication is that near-term positioning hinges on stabilizing pricing and velocity in Vapor Pens while pacing selective investment in high-trajectory niches.
Competitive Landscape
Jaunty ranks #2 in NY Vapor Pens in October 2026, down 1 position year over year from #1, while holding #2 over the last three months and having peaked at #1 in May 2026; by contrast, Fernway rose from #3 to #1 and Jetty Extracts jumped from #17 to #5 with 168.9% YoY sales growth, outpacing Jaunty’s ability to reclaim the top spot. With Mfny (Marijuana Farms New York) improving from #5 to #3 and Ayrloom slipping from #2 to #4 on a -15.8% YoY decline, the competitive pressure is concentrating at the top two ranks, implying Jaunty’s slight YoY slide from #1 to #2 reflects retention of scale but a loss of momentum relative to faster-climbing rivals.
Notable Products
Jaunty’s sales in October 2026 are concentrated in Vapor Pens, with 51.9% from Cartridges and 31.3% from All‑in‑one Disposables, while Edible Gummies add 9.9%. With the top 10 items accounting for 33.7% of brand sales and Classic - Sour Diesel Distillate Cartridge (1g) at 5.3%, most of its sales come from a few vape formats.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
