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Aug-2025
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Overview
Market Insights Snapshot
Embody's performance in the Beverage category within Ontario has shown some fluctuations over the summer months of 2025. In May, the brand was ranked 26th, improved slightly to 25th in June and July, but then slipped back to 26th in August. This indicates a relatively stable but slightly declining position within the top 30, suggesting the brand is maintaining its presence but not gaining significant traction to move up the ranks. The sales figures reflect this trend, with a noticeable decline from May to August, where sales dropped from $21,596 to $12,909. This decrease in sales could be a contributing factor to the brand's inability to climb higher in the rankings.
Notably, Embody's presence in the rankings highlights both a strength and a challenge. The brand has managed to consistently stay within the top 30 in Ontario's Beverage category, which is commendable given the competitive nature of the market. However, the absence of a ranking improvement or entry into higher positions suggests that while Embody is holding its ground, it is not currently capitalizing on opportunities to advance past its competitors. This stability, while beneficial for maintaining brand visibility, may require strategic adjustments to gain a more competitive edge and potentially improve sales performance in the future.
Competitive Landscape
In the competitive landscape of the beverage category in Ontario, Embody has experienced a fluctuating rank over the months from May to August 2025. Starting at 26th place in May, Embody improved slightly to 25th in June and July, but slipped back to 26th in August. This indicates a challenging market environment where Embody is striving to maintain its position amidst strong competition. Notably, Dulces consistently held the 24th rank throughout this period, suggesting a stable and slightly stronger market presence compared to Embody. Meanwhile, Palmetto maintained a higher rank, starting at 20th in May and gradually declining to 23rd by July, yet still outperforming Embody. The entry of Snap Back into the rankings in July at 26th and improving to 25th in August highlights the dynamic nature of the market and the potential for new competitors to impact Embody's standing. These insights suggest that while Embody faces stiff competition, there are opportunities for strategic adjustments to regain and improve its market position.
Notable Products
In August 2025, the top-performing product for Embody was the CBD/THC Peach + Ginger White Sparkling White Tea (40mg CBD, 2mg THC, 355ml) in the Beverage category, maintaining its number one rank from previous months despite a decrease in sales to 1168 units. The CBD/THC Blood Orange + Rosemary Tea (40mg CBD, 2mg THC, 355ml) also held steady in second place, although its sales dropped significantly to 477 units. Both products have consistently held their respective ranks from May through August 2025. The decline in sales figures for these top products suggests a potential seasonal or market trend affecting the Beverage category. Overall, the rankings have remained stable, indicating strong brand loyalty or a lack of competitive disruption in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
