Nov-2025
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Overview
Market Insights Snapshot
In the Ontario market, Embody has shown a consistent upward trend in the Beverage category. Starting from the 27th position in August 2025, the brand has climbed to the 22nd spot by November 2025. This steady improvement in ranking is indicative of the brand's growing popularity and market presence in Ontario. Notably, the sales figures have also seen a significant increase over these months, reflecting the brand's successful strategies in capturing consumer interest in this region.
Despite these gains in Ontario, it is important to note that Embody's performance in other markets or categories remains undisclosed, suggesting that the brand may not have made it into the top 30 rankings elsewhere. This absence could be interpreted as a potential area for growth or a challenge that the brand needs to address. The focus on Ontario's Beverage category highlights a particular strength, yet it also opens questions about how Embody is performing across different states or product lines that are not currently in the top rankings.
Competitive Landscape
In the competitive landscape of the Ontario beverage category, Embody has shown a promising upward trajectory in recent months. Starting from a rank of 27 in August 2025, Embody has climbed to 22 by November 2025, indicating a positive shift in market positioning. This ascent is noteworthy when compared to competitors like Emerald Health Therapeutics, which has seen a decline in rank from 20 to 24 over the same period. Meanwhile, Sense & Purpose Beverages has maintained a stronger position, improving from 23 to 18, suggesting robust sales performance. Fetch has remained stable at rank 20, indicating consistent sales. Embody's sales have shown a steady increase, which is critical in gaining market share and improving rank, especially as it surpasses Summit (Canada), which only entered the top 20 in November. This trend highlights Embody's potential to continue its upward momentum in the competitive Ontario beverage market.

Notable Products
In November 2025, Embody's top-performing product was the CBD/THC Peach + Ginger White Sparkling White Tea (40mg CBD, 2mg THC, 355ml) in the Beverage category, maintaining its number one rank for four consecutive months with sales reaching 1884 units. The CBD/THC Blood Orange + Rosemary Tea (40mg CBD, 2mg THC, 355ml), also in the Beverage category, consistently held the second position across the same period, with a slight dip in sales to 484 units in November. Both products have shown remarkable stability in their rankings from August to November 2025, indicating strong and consistent consumer demand. The sales figures suggest that while the Peach + Ginger variant saw a steady increase, the Blood Orange + Rosemary experienced fluctuations but remained a solid performer. Overall, Embody's beverage offerings continue to dominate, showing resilience and popularity in the market.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







