Summit (Canada)

In the competitive landscape of the Beverage category in British Columbia, Summit (Canada) has experienced fluctuations in its ranking, moving from 12th place in April 2025 to 14th in both May and July, with a brief return to 12th in June. This indicates a relatively stable but slightly declining trend in market position. Notably, Collective Project consistently outperformed Summit, maintaining a higher rank throughout the period, despite a drop from 8th to 13th place. Meanwhile, Second Nature showed an upward trend, surpassing Summit in July by climbing to 12th place. Additionally, Sheeesh! entered the top 20 in July, debuting at 15th, which could pose a new competitive threat. Summit's sales figures reflect these ranking changes, with a notable dip in May, suggesting potential challenges in maintaining consumer interest amidst strong competition. Brands like Sweet Tooth remained consistently lower in rank, indicating less immediate pressure from them. Overall, Summit's position in the market appears stable but requires strategic efforts to regain and improve its standing against rising competitors.

In July 2025, Summit (Canada) saw its Iced Tea Lemonade (10mg THC, 355ml) continue to dominate as the top-performing product, maintaining its number one rank for four consecutive months with sales of 3969 units. The Peach Iced Tea (10mg THC, 355ml) secured the second spot, consistent with its performance in June, although its sales figures have seen a decline over the months. Clementine Crush Seltzer (10mg THC, 355ml) climbed to third place from fifth in May and fourth in June, indicating a positive trend in consumer preference. New entries in the rankings include Guava Melts (Bulk) and Tropicana Banana (Bulk) in the Flower category, occupying the fourth and fifth ranks, respectively, for July. This shift highlights a growing interest in bulk flower products, marking a notable change in consumer purchasing patterns from previous months.