Deep Space

Deep Space has demonstrated a varied performance across different categories and provinces, indicating both potential and challenges. In the beverage category within Alberta, the brand has experienced a notable decline, moving from a rank of 5 in July 2025 to 15 by October 2025. This downward trend is mirrored in their sales figures, which have significantly decreased over the same period. However, in the pre-roll category in Alberta, Deep Space did not make it into the top 30 brands, suggesting room for growth or a need for strategic adjustments in this segment. In Ontario, Deep Space's beverage ranking also slipped from 15 to 27 between July and October 2025, indicating a similar trend as seen in Alberta. Despite these challenges, the brand's presence in the edible category in Saskatchewan is noteworthy, reaching the 10th position in September 2025, which could signal an opportunity for expansion in this market.

In Ontario’s pre-roll category, Deep Space has shown fluctuating performance, with its ranking absent from the top 30 in September 2025, but reappearing at 97 in October. This suggests a recovery or strategic improvement within that month, though the brand remains outside the top 30, indicating further efforts are needed to strengthen its position. The absence of Deep Space in the top 30 pre-roll brands in Alberta further emphasizes the need for targeted strategies in specific markets. Despite these challenges, the brand's ability to maintain a presence across multiple categories and markets suggests a resilience and potential for growth, particularly if they can capitalize on their strengths in the Saskatchewan edible market. The varying performances across categories and provinces highlight the importance of localized strategies to enhance brand performance and market penetration.