.svg){kind=small}
Oct-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Farmers First has shown notable performance fluctuations across different categories and states, particularly in the Oregon market. In the Concentrates category, the brand's ranking experienced some volatility over the past few months. After starting strong in July 2025 with a rank of 15th, Farmers First slipped to 22nd in August, which could be indicative of increased competition or a dip in consumer demand. However, the brand made a significant comeback in September, climbing to 12th place, before settling back to 15th in October. This pattern suggests a resilient brand capability to recover and maintain a presence in the competitive landscape of Oregon's concentrates market.
While Farmers First managed to stay within the top 30 brands in the Concentrates category in Oregon throughout the observed period, the absence of rankings in other states or categories indicates areas where the brand might not have a significant presence or is facing stiff competition. The sales figures in Oregon, peaking in September, highlight a positive trend that aligns with their improved ranking during that time. However, the brand's absence from top rankings in other markets may point to opportunities for expansion or the need for strategic adjustments to enhance their footprint. The insights into these movements provide a glimpse into Farmers First's market dynamics and potential growth strategies.
Competitive Landscape
In the Oregon concentrates market, Farmers First has experienced fluctuating rankings over the past few months, which reflects a dynamic competitive landscape. In July 2025, Farmers First was ranked 15th, but saw a drop to 22nd in August, before recovering to 12th in September, and then settling at 15th again in October. This volatility suggests a competitive pressure from brands like NW Kind, which consistently maintained a top 20 position, albeit with a downward trend from 7th to 13th. Meanwhile, Echo Electuary and Disco Dabs have shown more stable rankings, with Echo Electuary peaking at 10th in September and Disco Dabs maintaining a steady presence around the 13th to 17th range. Despite these challenges, Farmers First's sales have shown resilience, particularly with a notable increase in September, indicating potential for growth if they can stabilize their market position amidst fierce competition.
Notable Products
In October 2025, the top-performing product from Farmers First was Cocoa Kush Sugar Wax (1g) in the Concentrates category, securing the number 1 rank with notable sales of 1448 units. Motor Breath Sugar Wax (1g) improved its standing, climbing from the 3rd position in September to the 2nd in October, highlighting its growing popularity. Jetlato Budder (1g) also made a significant leap, entering the rankings at the 3rd position from previously being unranked in September. Fried Apples Live Resin (1g) maintained a strong presence, moving up from the 5th position in July to the 4th in October. Hash Burger Budder (1g) debuted at the 5th spot, rounding out the top products for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
