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Feb-2026
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Overview
Market Insights Snapshot
In Oregon, Kaprikorn has exhibited notable fluctuations across different product categories over the past few months. In the Concentrates category, Kaprikorn maintained a steady position at rank 14 in November and December 2025 but saw a drop to rank 22 in January 2026, before climbing back to rank 16 in February. This indicates a potential recovery or strategic adjustment after the dip. In contrast, their performance in the Flower category has been relatively strong, with a peak at rank 7 in December 2025, although it slightly declined to rank 11 by February 2026. Such movements suggest that while Kaprikorn is a strong player in the Flower category, they face competitive pressures that could influence their market position.
Kaprikorn's performance in the Pre-Roll category in Oregon reveals a consistent upward trajectory, achieving a high of rank 3 in January 2026, which underscores their strong foothold in this segment. However, the Vapor Pens category tells a different story, with the brand struggling to break into the top 20, as evidenced by their ranks hovering around 25 to 28. This suggests a need for strategic innovation or marketing efforts to enhance their competitiveness in this category. The absence of Kaprikorn in the top 30 for certain months in some categories highlights areas where the brand could focus on strengthening its market presence to capture more share.
Competitive Landscape
In the competitive landscape of Oregon's Pre-Roll category, Kaprikorn has demonstrated notable fluctuations in its market position from November 2025 to February 2026. Initially ranked 6th in November, Kaprikorn climbed to 3rd place by January 2026, before slightly dropping to 4th in February. This upward trend in rank was supported by a significant increase in sales, peaking in January. However, the consistent presence of Hellavated at the 2nd position and Portland Heights maintaining a strong 3rd place in February, indicates a competitive challenge for Kaprikorn to secure a top-three position consistently. Meanwhile, Meraki Gardens and Fire Dept. Cannabis have shown steady improvements, with Meraki Gardens advancing from 9th to 6th place, and Fire Dept. Cannabis moving from 7th to 5th, suggesting a dynamic market where Kaprikorn must continue to innovate and adapt to maintain its competitive edge.
Notable Products
In February 2026, the top-performing product from Kaprikorn was Melted Strawberries Pre-Roll 2-Pack (1.5g) in the Pre-Roll category, securing the number one rank with sales of 1936 units. Jack Herer Pre-Roll 2-Pack (1.5g) followed closely in the second position. Mac N Jack (Bulk) from the Flower category took the third spot. Purple Chrome Pre-Roll 2-Pack (1.5g) and Purple Chrome x Cadillac Rainbows Pre-Roll 10-Pack (5g) were ranked fourth and fifth, respectively. These products have maintained strong positions, with Melted Strawberries Pre-Roll 2-Pack (1.5g) consistently climbing from unranked in previous months to the top in February 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
