Data Snapshot: Feb 08, 2024
Fazed Cannabis Brand Logo







Product Count




Fazed is a groundbreaking cannabis brand co-founded by eSport star FaZe Rain and The Parent Company, endorsed by high-profile celebrities such as Jay-Z. The brand's first offering, RCVRY, presents a unique marijuana strain named after its founder, FaZe Rain, whose personal reliance on cannabis for therapy heavily influences the brand's direction. Striking a balance between the spheres of entertainment, eSport and marijuana industries, Fazed stands out for potentially reshaping both the perception and the utilization of cannabis among its distinct, tech-savvy target audience.

Fazed Locations

Product Trends

Fazed Categories

Fazed Sales

Market Insights Snapshot

Fazed Historical Sales by Category

In the Arizona market, Fazed has shown a notable presence in the Tincture & Sublingual category, though its journey over the last few months indicates a fluctuating performance. Initially ranked 5th in October 2023, Fazed experienced a slight dip to 6th place in November, followed by a more significant drop to 11th in December, before slightly recovering to 10th place by January 2024. This trajectory suggests a challenge in maintaining its market position amidst competitive pressures. The sales figures also reflect this volatility, with a sharp decline from October's sales of $8,775 to just $1,033 by January 2024, highlighting a substantial decrease in consumer demand or possible distribution challenges within this period.

The performance of Fazed across categories and states, particularly in Arizona, offers valuable insights into the brand's market dynamics. The absence from the top 20 rankings in certain months underlines the competitive nature of the cannabis industry and the importance of consistent brand positioning and product quality. For Fazed, the Tincture & Sublingual category has been a battleground of ups and downs, with their rankings indicating a struggle to secure a strong foothold. This information, while only a glimpse into Fazed's overall performance, suggests a need for strategic adjustments to enhance market share and consumer retention. The detailed sales and ranking fluctuations serve as a critical barometer for the brand's health and potential areas for improvement.

Jan-2024 Rank
Tincture & Sublingual

Competitive Landscape

In the competitive landscape of the Tincture & Sublingual category in Arizona, Fazed has experienced a notable fluctuation in its market position over the recent months. Initially ranked 5th in October 2023, Fazed saw a slight improvement in November, moving up to 6th, before experiencing a significant drop to 11th in December and then slightly recovering to 10th in January 2024. This trajectory indicates a challenging period for Fazed, especially when compared to its competitors. For instance, Gramz has shown remarkable performance, improving from 7th to 4th place by December and maintaining a strong 8th position in January. Conversely, Select, despite experiencing a slight decline from 8th to 12th, managed a recovery to 9th place by January, showcasing resilience in the market. Polite and Tipsy Turtle have had their own challenges and successes, with Polite missing from the rankings in November but securing 9th and 12th places in December and January, respectively, and Tipsy Turtle making an entry at 11th place in January. The fluctuating ranks and sales of Fazed and its competitors highlight the dynamic nature of the market, suggesting that Fazed needs to strategize effectively to regain and improve its market position amidst stiff competition.

Fazed market ranking for AZ Tincture & Sublingual


Notable Products

In January 2024, Fazed's top-performing product was Peppermint Spray (100mg) from the Tincture & Sublingual category, maintaining its number one rank from December 2023 with sales figures reaching 229 units. Following closely was Orange Spray (100mg), also in the Tincture & Sublingual category, which secured the second position in January, a slight shift from its top position in November 2023. The sales figures for Orange Spray (100mg) saw a significant drop from its previous months, recording just 48 units sold in January. This shift in rankings and sales figures indicates a changing consumer preference within Fazed's product line. The data suggests that while the Peppermint Spray (100mg) has gained traction, the Orange Spray (100mg) has seen a decline in its popularity among Fazed's offerings.

Product Rank
Peppermint Spray (100mg)
Tincture & Sublingual
Orange Spray (100mg)
Tincture & Sublingual
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