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Dec-2025
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Overview
Market Insights Snapshot
Gramz has shown a consistent performance in the Topical category in Arizona over the last few months of 2025. The brand maintained its position at rank 6 from October to December, demonstrating stability in a competitive market. Notably, Gramz improved its rank from 7 in September to 6 in October, which suggests a positive reception of their products during that period. Although there was a decline in sales from November to December, the brand managed to hold its ranking, indicating that other brands might have faced similar challenges or that Gramz has a loyal customer base that continues to support them despite the fluctuations in sales volume.
While Gramz has secured a solid position in the Arizona Topical market, their absence from the top 30 in other states or categories could be a point of concern or an area of opportunity for expansion. This absence suggests that Gramz might be focusing its efforts primarily within Arizona or that it faces stronger competition in other markets. The brand's ability to maintain its rank in Arizona despite a decrease in sales by December could mean that the market dynamics are shifting, or it might reflect seasonal trends affecting the Topical category. This consistency in ranking, even with varying sales figures, highlights the importance of understanding regional market dynamics and consumer preferences, which could be crucial for Gramz's strategic planning and future growth in other states.
Competitive Landscape
In the competitive landscape of the topical cannabis market in Arizona, Gramz has maintained a steady rank at 6th place from October to December 2025, despite experiencing fluctuations in sales. Notably, Tru Infusion has been a strong competitor, consistently holding a higher rank and showing a positive sales trend, moving from 5th to 3rd place in October and maintaining that position through November before slightly dropping to 4th in December. Meanwhile, iLava has shown resilience, maintaining a 4th place rank until December when it slipped to 5th, yet still outperforming Gramz in sales. DermaFreeze reappeared in the rankings in December at 7th place, indicating a potential resurgence. These dynamics suggest that while Gramz has managed to hold its ground in terms of rank, it faces significant competition from brands with stronger sales trajectories, highlighting the need for strategic initiatives to boost its market position and sales performance.
Notable Products
In December 2025, the top-performing product for Gramz was the CBD/THC 1:1 Herbal Lotion (300mg CBD, 300mg THC) in the Topical category, maintaining its first-place rank from previous months despite a slight drop in sales to 191 units. The THC Herbal Lotion (300mg) rose significantly in rank, moving from fourth place in previous months to second place, with notable sales of 98 units. The CBG/THC 1:2 G9 Aphrodisiac Libido Booster (50mg CBG, 100mg THC) in the Tincture & Sublingual category secured the third position, reflecting a stable performance. Meanwhile, the CBG/THC 1:2 G9 Herbal Aphrodisiac Libido Booster (50mg CBG, 100mg THC) dropped to fourth place, showing a decline in sales compared to past months. Lastly, the CBG/THC 1:2 Essential Roll On Oil Cream (50mg CBG, 100mg THC) maintained its fifth position, despite a significant decrease in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
