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Apr-2025
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Overview
Market Insights Snapshot
In the state of Arizona, Gramz has shown a notable performance in the Topical category over the first four months of 2025. Starting the year strong at the 6th position, they experienced a slight dip to 7th place in February and March. However, they bounced back to 5th place in April, indicating a positive trend. This upward movement in April is significant as it suggests potential growth and increased consumer interest in their topical products. The sales figures reflect this trend, with a notable increase from February to April, which could be attributed to strategic marketing efforts or product enhancements.
While Gramz has maintained a presence in the top ranks in Arizona, it's important to note that they have not appeared in the top 30 brands in other states or categories during this period. This absence could indicate a need for expansion or increased competition in those markets. The focus on Arizona might suggest a strategic decision to consolidate their market share in a state where they already have a foothold. Observing their performance in upcoming months will be crucial in understanding whether their strategy will lead to sustained growth or if diversification into other states and categories will be necessary.
Competitive Landscape
In the competitive landscape of the topical cannabis market in Arizona, Gramz has demonstrated a notable upward trajectory in its ranking from January to April 2025. Initially ranked 6th in January, Gramz experienced a dip to 7th place in February and March, before climbing back to 5th place in April. This improvement in rank suggests a positive reception to their product offerings or marketing strategies. However, Gramz faces stiff competition from brands like Tru Infusion, which maintained a strong position, consistently ranking 2nd or 3rd, and Drip Oils + Extracts, which held a top 3 position throughout the period. Despite these challenges, Gramz's sales figures in April surpassed those of Müv / MUV and DermaFreeze, indicating a potential shift in consumer preference or successful promotional efforts. This competitive analysis underscores the dynamic nature of the market and highlights Gramz's potential for continued growth amidst strong competitors.
Notable Products
In April 2025, the top-performing product from Gramz was the CBD/THC 1:1 Herbal Lotion (300mg CBD, 300mg THC) in the Topical category, maintaining its first-place ranking consistently from January to April, with sales reaching 471 units. The CBG/THC 1:2 G9 Herbal Aphrodisiac Libido Booster (50mg CBG, 100mg THC) saw a notable rise, moving from fifth place in March to second in April. The CBG/THC 1:2 Essential Roll On Oil Cream (50mg CBG, 100mg THC) dropped one spot to third place despite strong performance in previous months. The THC Herbal Lotion (300mg) fell from third in March to fourth in April. Lastly, the CBG/THC 1:2 G9 Aphrodisiac Libido Booster (50mg CBG, 100mg THC) in the Tincture & Sublingual category slipped to fifth place, indicating a decline in its relative performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
