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Jul-2026
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In July 2026, Drip Oils + Extracts leaned into a wider mix while rebalancing pace: Flower held 38.77% share with 62.59% year-over-year growth but slipped month-over-month by 0.08%, while Pre-Roll jumped 355.64% year-over-year and added 5.06% month-over-month to reach 16.59% share. Vapor Pens reversed a yearly decline of 6.06% with a 21.67% month-over-month lift to 14.34% share, and Concentrates grew 9.91% year-over-year but contracted 4.85% month-over-month to 20.44% share. Smaller formats moved in opposite directions: Beverage advanced 40.59% year-over-year and 26.52% month-over-month to 1.82% share, while Tincture & Sublingual fell 9.24% year-over-year and 9.68% month-over-month to 4.54% share. The pattern implies the brand is rotating demand toward fast-moving inhalables while trimming slower sublingual and wellness-oriented lines.
The combination of a 12.96% year-over-year average price decline to $21.11 and a 41.63% brand-level sales increase indicates price elasticity is working in the brand’s favor, particularly where Pre-Roll acceleration and Vapor Pens’ sequential rebound offset softness in Tincture & Sublingual and Concentrates. Flower’s slight month-over-month dip alongside its year-over-year surge suggests the base is large enough to fund growth in adjacent formats, and Beverage’s 26.52% month-over-month pop provides an entry point for incremental occasions without diluting the inhalables focus. With Flower ranked 14 in Arizona, the mix shift implies a positioning centered on value-led inhalables that can trade shoppers between Pre-Roll, Vapor Pens, and Concentrates to maintain momentum while selectively pruning underperforming wellness formats.
Competitive Landscape
Drip Oils + Extracts sits at rank #14 in AZ Flower for July 2026, improving 12 positions from #26 year over year and edging up 2 spots from #16 in April 2026; despite this, it remains 4 ranks below its peak at #10 in December 2025 and trails Just Flower, which held #1 both year over year and in July 2026 while growing sales by 21.8%, as well as Brown Bag, which advanced from #5 to #4 alongside a 79.0% sales increase. The directional contrast with Fenix—slipping from #4 to #5 with a 6.9% sales decline—indicates Drip Oils + Extracts is gaining relative momentum versus mid-tier rivals even as the brand remains 11 ranks behind Find. at #2; the pattern implies a recovery arc with headroom to recapture top-10 status if the current pace of rank ascent persists.
Notable Products
Herojuana (3.5g) led July 2026 with a +29.1% month-over-month increase to rank 2, while High THC RSO Syringe (1g) held rank 1 with a smaller +9.7% rise; Blue Dream Pre-Roll (0.5g) debuted at rank 3 with no prior baseline and $8,738 in sales, contrasting with the modest +3.2% moves in both Drops - High CBD Natural Tincture (600mg CBD, 30ml) at rank 8 and Cherry Paloma (3.5g) at rank 9. Four of the top ten are Flower SKUs clustered at ranks 2, 5, 6, and 9, and their mixed growth profile (+29.1% at rank 2 versus low-single-digit or null baselines elsewhere) indicates portfolio reliance shifting toward inhalables even as the leading Concentrate maintains rank 1. The comparative acceleration in Flower against a steadier Concentrate leader suggests near-term upside is being driven by strain-specific demand rather than format-led loyalty, implying assortment emphasis should lean into high-velocity Flower while protecting the RSO anchor.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
