Sep-2026
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Where to Buy
Tru Infusion is stocked at 40 licensed dispensaries across Arizona, with the deepest coverage in Phoenix, Mesa, Chandler, El Mirage, and Flagstaff. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Tru Infusion’s category mix in September 2026 tilted decisively toward Edible, which held a 52.42% share with year-over-year growth of 63.84% despite a month-over-month dip of 4.43%. Flower contracted to a 16.89% share with a 58.06% YoY decline and a 15.10% MoM drop, while Concentrates at 16.01% share fell 49.99% YoY and 11.49% MoM. Vapor Pens slid to a 10.13% share with a 72.83% YoY decline and a 36.57% MoM fall, and Tincture & Sublingual dropped 56.36% MoM on a 59.41% YoY decline to just 1.07% share. Against this mix shift, brand-wide sales were down 33.66% YoY and the average price fell 42.43% YoY, implying that Edible growth is being driven by lower-priced volume while legacy inhalables are compressing both share and revenue velocity in Arizona.
The pivot toward Edible aligns with the brand’s top-category ranking at #10 in Edible within Arizona, while simultaneous 72.83% YoY decline in Vapor Pens and 58.06% YoY decline in Flower suggest a narrowing competitive set focused on value-led ingestibles. With Concentrates down 49.99% YoY and Tincture & Sublingual down 56.36% MoM, the breadth of inhalable and wellness formats is eroding relative to Edible’s 52.42% share, and the 4.43% MoM decline in Edible indicates near-term ceiling effects from discount-driven gains. The implication is a repositioning toward an Edible-led, price-sensitive portfolio where holding a top-10 rank depends on sustaining mix in Edible while selectively pruning underperforming inhalables to stabilize overall margins at an average price of $7.94.
Competitive Landscape
Tru Infusion sits at rank #10 in AZ Edible in September 2026, a 6-place climb from #16 year over year, and a 6-position improvement from June 2026’s #16 to a peak of #10 in September 2026; against this, category leader Wyld held #1 year over year to #1 currently while posting a -16.2% sales YoY decline, and Baked Bros advanced from #4 to #2 with a 22.5% YoY sales increase, indicating Tru Infusion’s ascent is driven more by share reallocation amid mixed competitor momentum than by broad category lift, which implies the current rank trajectory reflects gains that will require sustained velocity to defend as top brands consolidate positions.

Notable Products
Pineapple Mango Gummy (100mg) posted the standout move in September 2026 with a 56.98% month-over-month rise to $28,234 and climbed to rank 2, while Sativa Pink Lemonade Gummies 10-Pack (100mg) fell 34.00% to rank 5. Watermelon Strawberry Lime Gummy (100mg) also surged 52.89% to hold rank 1, contrasting with Indica Peach Gummies 10-Pack (100mg) declining 13.37% at rank 9. With eight of the top ten SKUs in Edibles and two leading SKUs gaining more than 50%, the mix implies Tru Infusion is consolidating around flavor-driven gummies that can absorb volatility in weaker edible variants.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







