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Dec-2025
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Overview
Market Insights Snapshot
Tru Infusion has shown notable performance across various product categories in Arizona. In the Concentrates category, the brand demonstrated a steady presence, maintaining a top 10 position throughout the last quarter of 2025, peaking at 9th place in October and November. This consistency indicates a stable demand for their concentrates. Meanwhile, in the Flower category, Tru Infusion experienced a significant upward trajectory, climbing from 39th place in September to break into the top 30 by December. This jump suggests a growing consumer preference or successful marketing strategies in this category.
However, Tru Infusion's performance in other categories was more varied. In the Edibles category, the brand fluctuated slightly, never breaking past 14th place, which might indicate competitive pressure or shifting consumer tastes. The Tincture & Sublingual category saw Tru Infusion debut at 4th place in October, but subsequent months' rankings are missing, suggesting they fell out of the top 30. Their performance in the Topical category was strong, consistently ranking within the top 5, which may reflect a loyal customer base or effective product formulations. Lastly, in the Vapor Pens category, the brand managed to stay in the top 30, with a slight improvement in December, highlighting a resilient presence in a highly competitive market.
Competitive Landscape
In the Arizona flower category, Tru Infusion has shown a steady upward trajectory in rankings, moving from 39th in September 2025 to 29th by December 2025. This improvement in rank is indicative of a positive trend in sales performance, as evidenced by a significant increase in sales figures over the same period. Notably, Tru Infusion's competitors such as Sunday Goods and Halo Cannabis (formerly The Green Halo) have also experienced upward movements in rank, but Tru Infusion's more substantial climb suggests a stronger market presence. Meanwhile, TRIP and The Pharm have shown more fluctuating ranks, with TRIP dropping to 30th in December 2025. This competitive landscape highlights Tru Infusion's growing influence and potential to capture more market share in Arizona's flower segment.
Notable Products
For December 2025, Tru Infusion's top-performing product was the Sativa Pink Lemonade Gummies 10-Pack (100mg), maintaining its rank at number one from the previous month with sales of 2504 units. The Indica Blueberry Gummies 10-Pack (100mg) followed closely, rising from third place in November to secure the second spot in December with sales just shy of the top product. The Indica Watermelon Rosin Gummies 10-Pack (100mg) held steady in third place, showing a consistent presence in the top three over the past months. Sativa Strawberry Kiwi Gummies 10-Pack (100mg) remained in fourth place, consistent with its ranking since September. Notably, Sweet Tea Sherb (3.5g) entered the rankings for the first time in December, debuting at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
