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Sep-2025
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Overview
Market Insights Snapshot
In the state of Colorado, Host has shown a fluctuating performance in the Flower category over the past few months. Starting in June 2025, Host was ranked 19th, but experienced a notable decline in July, dropping out of the top 30 to rank 38th. However, Host made a recovery in August, moving up to the 34th position, and continued this upward trajectory by climbing back to 23rd place in September. This pattern of volatility suggests that while Host is capable of bouncing back from setbacks, maintaining a consistent top-tier position remains a challenge in the competitive Colorado market.
Examining the sales figures, Host's performance in Colorado reveals an interesting trend. Despite the drop in rankings in July, the brand managed to recover in sales from August to September, indicating potential underlying strengths or strategic adjustments that helped regain market share. The absence of Host in the top 30 in July could be seen as a setback, but their ability to return to the rankings shortly after is a testament to their resilience in the market. Observing these movements provides valuable insights into Host's market dynamics and competitive strategies, particularly in how they navigate challenges and capitalize on opportunities within the Flower category.
Competitive Landscape
In the competitive landscape of the Colorado Flower category, Host experienced notable fluctuations in its ranking over the months from June to September 2025. Host started strong in June with a rank of 19 but saw a significant drop to 38 in July, indicating potential challenges in maintaining market share. However, Host managed to improve its position slightly to 34 in August and further to 23 in September, suggesting a recovery trend. In contrast, Billo demonstrated a strong performance, climbing from rank 17 in June to a peak of 8 in August, before dropping out of the top 20 by September. Meanwhile, Summit showed a remarkable rise from rank 53 in June to 21 in September, surpassing Host in the final month. Fresh Cannabis maintained a steady presence, consistently ranking around 25, while BULK Cannabis Co exhibited minor fluctuations but remained close to Host's rank. These dynamics suggest that while Host is regaining ground, it faces stiff competition from brands like Summit and Billo, which have shown stronger upward momentum in recent months.
Notable Products
In September 2025, the top-performing product for Host was Ghost Train Haze (1g) in the Flower category, which climbed to the number one rank with impressive sales of 4652 units, up from its previous second-place position in July. Minx Popcorn (1g) secured the second rank, making a notable entry into the rankings with significant sales. GG4 Popcorn (Bulk) followed closely in third place, demonstrating strong market performance. The Glove Popcorn (Bulk) and Flawless Lavender (Bulk) occupied the fourth and fifth positions, respectively, both showing solid sales figures. This month marked a reshuffling in the rankings, with several products entering the top five for the first time, indicating a dynamic shift in consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
