Juicy

Data Snapshot: May 05, 2024
Juicy Cannabis Brand Logo
$100K+

Apr-2024

Sales

Strong Growth

Trend

6-Month

23

Product Count

SKUs

Juicy

Overview

Markets

Juicy Locations

Product Trends

Juicy Categories

Juicy Sales

Market Insights Snapshot

Juicy Historical Sales by Category

In the competitive cannabis market of Colorado, Juicy has shown notable performance across different product categories, particularly in Pre-Rolls and Vapor Pens. For Pre-Rolls, Juicy has consistently maintained its position within the top 30 brands from January to April 2024, with a slight improvement in ranking from 29th in January to 25th in April. This upward trend is a positive indicator of the brand's growing popularity and acceptance among consumers in this category. However, the sales in April, at 88,364, slightly dipped compared to March's 99,092, suggesting a potential area for strategic review to sustain and enhance growth. On the other hand, the Vapor Pens category tells a different story, with Juicy's ranking experiencing more fluctuation. Starting at 64th in January, the brand made a significant leap to 48th in February, then dropped to 63rd in March, before partially recovering to 53rd in April. This volatility highlights the challenges Juicy faces in the Vapor Pens market and underscores the need for targeted efforts to stabilize and improve its market position.

While Juicy's journey in the Colorado market demonstrates both strengths and areas for improvement, the brand's overall trajectory suggests a commitment to growth and adaptation. The consistent top 30 rankings in the Pre-Roll category are commendable and reflect a solid foundation that Juicy can build upon. However, the fluctuating rankings in the Vapor Pens category indicate a more turbulent path, requiring strategic adjustments to capture consumer interest more effectively and secure a stronger foothold. The absence from the top 30 in some months within the Vapor Pens category should be viewed as a critical signal for Juicy to reassess its market strategies, product offerings, or consumer engagement approaches in this segment. By leveraging insights from its performance trends and focusing on areas with the most potential for growth, Juicy can aim to solidify its presence and achieve greater success across its product lines in Colorado's dynamic cannabis market.

Apr-2024 Rank
Pre-Roll
Vapor Pens
25
53
Juicy

Competitive Landscape

In the competitive landscape of the Pre-Roll category in Colorado, Juicy has shown a consistent performance, maintaining its position in the middle of the rankings from January to April 2024. Despite fluctuations in sales, Juicy managed to stay ahead of Nuhi and closely behind Rocky Mountain High, which saw a significant rise to 23rd place in April from 38th in January. Interestingly, Binske and Willie's Reserve experienced a decline in their rankings, with Binske improving its sales but not enough to maintain its earlier rank, and Willie's Reserve seeing a decrease in both rank and sales over the four months. This dynamic suggests that while Juicy is holding its ground, the brand needs to innovate or increase its marketing efforts to capture a larger market share and outperform its rising competitors like Rocky Mountain High.

Juicy market ranking for CO Pre-Roll

Juicy

Notable Products

In April 2024, Juicy's top-selling product was Revenge of the Blueberries Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its number one rank from March with 1271 units sold. Following closely, Pineapples in Paradise Infused Pre-Roll (1g) secured the second position, moving up one rank from the previous month. Purp Fiction Infused Pre-Roll (1g) saw a significant improvement, climbing from the third position in March to the third in April, showcasing a noticeable increase in consumer preference. The Beach Infused Pre-Roll (1g) made an impressive debut in the rankings at fourth place, indicating a strong market entry. Lastly, The Mangolorian Infused Pre-Roll (1g), despite a drop from the top position in February to fifth in April, highlights the competitive nature of Juicy's product lineup and shifting consumer interests.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Revenge of the Blueberries Infused Pre-Roll (1g)
Pre-Roll
1
5
1
1
Pineapples in Paradise Infused Pre-Roll (1g)
Pre-Roll
3
2
3
2
Purp Fiction Infused Pre-Roll (1g)
Pre-Roll
5
>5
2
3
The Beach Infused Pre-Roll (1g)
Pre-Roll
>5
>5
>5
4
The Mangolorian Infused Pre-Roll (1g)
Pre-Roll
4
1
>5
5
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