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Nov-2025
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Overview
Market Insights Snapshot
In the Colorado market, Newt Brothers Artisanal has shown a promising trajectory in the Concentrates category. Over the past few months, the brand has consistently maintained a presence within the top 30, with a notable improvement from a 30th place ranking in September 2025 to 27th in November 2025. This upward movement suggests a growing consumer interest or enhanced distribution strategies. In terms of sales, the brand experienced a dip in September but rebounded in the subsequent months. This recovery could be indicative of successful promotional efforts or product launches that resonated well with consumers.
Conversely, the Vapor Pens category presents a more challenging landscape for Newt Brothers Artisanal in Colorado. The brand's rankings have fluctuated, peaking at 48th in both August and November 2025, but slipping to 55th in October. The absence from the top 30 in this category might signal intense competition or a need for strategic adjustments. Despite these challenges, the sales figures show a similar recovery pattern as seen in the Concentrates category, with a notable increase in November compared to October. This suggests potential areas for growth if the brand can leverage its strengths and address the competitive pressures in the Vapor Pens market.
Competitive Landscape
In the competitive landscape of the Colorado concentrates market, Newt Brothers Artisanal has shown a steady but modest improvement in rank over the past few months, moving from 29th in August 2025 to 27th by November 2025. This upward trend, albeit gradual, suggests a positive reception of their products, especially when compared to brands like Kush Masters (Kush Master LLC), which saw a decline from 28th to 29th in the same period. Meanwhile, Colorado's Best Dabs (CBD) experienced a more volatile ranking, dropping out of the top 20 in November after peaking at 17th in October. Despite not breaking into the top 20, Newt Brothers Artisanal's consistent sales figures, which remained relatively stable compared to the fluctuating sales of competitors, indicate a loyal customer base that could be leveraged for future growth. Additionally, the rise of Green Treets from 35th to 25th suggests increasing competition, highlighting the need for Newt Brothers Artisanal to innovate and differentiate to maintain its upward trajectory in the market.
Notable Products
For November 2025, Sour Devil Axolotl Sugar Wax (1g) from Newt Brothers Artisanal maintained its top position in the Concentrates category with sales of 464 units, showing consistent performance as it was also ranked first in October. Juicy Fruit Haze Sugar Wax (1g) debuted at the second position, indicating a strong market entry. Madcap Axolotl Live Badder (1g) followed closely in third place, also marking its first appearance in the rankings. Dante's Delight Sugar Wax (1g) retained its fourth position from October, showing stable demand. Aspen Sundae Live Resin Cartridge (1g) secured the fifth spot within the Vapor Pens category, highlighting its growing popularity.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
