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Dec-2025
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Overview
Market Insights Snapshot
Newt Brothers Artisanal has demonstrated a consistent presence in the Colorado market, particularly within the Concentrates category. Over the last few months of 2025, they maintained their position at the 30th rank in September, November, and December, with a slight dip to 32nd in October. This suggests a relatively stable performance, although the brand is teetering on the edge of the top 30, which could be seen as a potential area for improvement. Their sales figures, while showing a slight downward trend from September to December, indicate that they are maintaining a foothold in a competitive market.
In the Vapor Pens category within Colorado, Newt Brothers Artisanal has not yet broken into the top 30, with rankings of 49th in September, 56th in October, and consistent at 52nd in November and December. This reflects a challenging market environment where the brand is striving to climb the ranks. Despite this, the sales numbers suggest a resilience, as there was a notable increase in sales from October to November. The brand's performance in this category signifies an opportunity for growth and potential strategies to improve their standing in the coming months.
Competitive Landscape
In the competitive landscape of the Colorado concentrates market, Newt Brothers Artisanal has maintained a relatively stable position, ranking 30th in September, November, and December 2025, despite a slight dip to 32nd in October. This consistency is noteworthy given the volatility observed among its competitors. For instance, Seed and Smith (LBW Consulting) experienced a significant drop from 19th to 28th place between September and October, indicating potential challenges in maintaining their market share. Meanwhile, Next1 Labs LLC saw a decline from 29th to 34th by December, suggesting a downward trend in their sales performance. Interestingly, Edun fluctuated in rankings but ended December in 32nd place, just below Newt Brothers Artisanal. These dynamics highlight Newt Brothers Artisanal's ability to sustain its market position amidst fluctuating competitor performances, although there is room for growth to ascend the ranks further.
Notable Products
In December 2025, the top-performing product for Newt Brothers Artisanal was Garlic Tootzy Axolotl Shatter (1g) in the Concentrates category, securing the number one rank. Cherry Up Live Resin Cartridge (1g) followed closely in second place among Vapor Pens, showing strong sales at 228 units. Mega Biscotti Axolotl Sugar Wax (1g) held the third position in Concentrates, indicating a stable demand. Notably, Juicy Fruit Haze Sugar Wax (1g) experienced a drop in ranking from second in November to fifth in December, despite achieving high sales of 296 units in the previous month. Major White Live Resin FSE Cartridge (1g) maintained a solid presence in fourth place among Vapor Pens, illustrating consistent performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
