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Oct-2025
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Overview
Market Insights Snapshot
In the state of Colorado, Pyramid Pens has shown a consistent presence in the Vapor Pens category, although not within the top 30 brands. From July to October 2025, their ranking hovered between 42nd and 50th, indicating a stable yet modest position in the market. Despite not breaking into the higher echelons, their sales figures have seen a notable increase, particularly from July to August, where sales jumped from $98,388 to $126,844. This suggests a growing consumer interest, albeit not strong enough to boost their ranking significantly.
Meanwhile, in New Jersey, Pyramid Pens has made a more prominent impact, particularly in the Concentrates category, where they maintained a ranking within the top 11 brands. Although their position slightly slipped from 8th in July to 11th in October, the sales figures remained relatively stable, indicating a loyal customer base. However, in the Vapor Pens category within the same state, Pyramid Pens experienced a decline in ranking from 17th to 21st over the same period. This drop in ranking was accompanied by a decrease in sales, pointing towards potential challenges in maintaining market share amidst competitive pressures.
Competitive Landscape
In the competitive landscape of vapor pens in New Jersey, Pyramid Pens has experienced a noticeable decline in rank from July to October 2025, dropping from 17th to 21st position. This downward trend in ranking is accompanied by a decrease in sales, which suggests a potential loss in market share. Meanwhile, brands such as Flower by Edie Parker and JoyStick have shown improvements in their rankings, with Flower by Edie Parker moving from 26th to 22nd and JoyStick climbing from 18th to 19th, indicating their growing popularity among consumers. Additionally, Illicit / Illicit Gardens has also shown resilience by maintaining a relatively stable position, ending October at 20th. These shifts highlight the competitive pressures Pyramid Pens faces in maintaining its market position, emphasizing the need for strategic adjustments to regain traction in the New Jersey vapor pen market.
Notable Products
In October 2025, the top-performing product for Pyramid Pens was the Strawnana Doink Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its first-place ranking from both August and September. Notably, the Prism - Gary Distillate Cartridge (1g) emerged as the second top product in the Vapor Pens category with sales of 1019 units. The Prism - Slazerbeam Distillate Cartridge (1g) followed closely, securing the third position, while the Prism - Apple Fritter Live Resin Budder Cartridge (1g) ranked fourth. The Burst - Wild Melon Distillate Cartridge (1g) rounded out the top five in the Vapor Pens category. The consistency of the Strawnana Doink Infused Pre-Roll's performance highlights its sustained popularity, while the introduction of the new Prism products in October indicates a strategic expansion in the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
