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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Pyramid Pens derived 67.10% of sales from Vapor Pens and 32.90% from Concentrates, with Vapor Pens down 2.76% year over year but up 16.77% month over month, while Concentrates rose 89.94% year over year and 37.61% month over month. Despite a 15.76% brand-level year-over-year sales increase and a 16.08% year-over-year decline in average price to $26.93, the mix shows Vapor Pens still anchoring volume but ceding momentum to Concentrates, implying the recent growth is skewing toward higher-ticket formats rather than recovery within the core Vapor Pens line.
The shift toward Concentrates at a 37.61% month-over-month pace alongside a 16.77% month-over-month lift in Vapor Pens suggests a near-term tilt in consumer demand toward potency-oriented formats, while the 2.76% year-over-year contraction in Vapor Pens against an 89.94% year-over-year surge in Concentrates indicates a structural rebalancing of the portfolio. With a 19th rank in Vapor Pens in New Jersey and a 32.90% share of brand sales now in Concentrates, the implication is that Pyramid Pens’ positioning should emphasize differentiated Concentrates to offset middling Vapor Pens rank momentum and to preserve mix-driven price integrity despite the brand’s 16.08% year-over-year price compression.
Competitive Landscape
Pyramid Pens ranks #19 in NJ Vapor Pens in May 2026, improving 6 positions from #25 year over year and rising 3 spots from #22 in February 2026, while still trailing its peak of #15 reached in January 2026; against the field, Rove surged from #16 to #5 with 157.96% YoY sales growth and Legend moved from #5 to #3 with 63.08% YoY growth, whereas category leader Select held #1 but with a 13.86% YoY sales decline, indicating that Pyramid Pens’ modest rank climb is occurring amid rapid upward mobility from mid-tier rivals and softening at the top, which implies the brand’s trajectory points to incremental share capture only if it accelerates faster than competitors that are outpacing it in rank velocity.
Notable Products
Gorilla Cookies Budder Cartridge (1g) posted the sharpest movement in May 2026 with a +53.4% month-over-month increase while sitting at rank 8, and Prism - Glueball #7 Distillate Cartridge (1g) rose +41.8% to rank 5, signaling momentum concentrated in mid‑table SKUs rather than the top two. Burst - Sweet Grape Distillate Cartridge (1g) held rank 1 and Burst - Strawnana Flavored Distillate Cartridge (1g) held rank 2 with no reported month-over-month rates, and vapor pens captured 8 of the top 10 ranks, implying category concentration even as the single highest dollar sales this month came from Kush Mintz Budder (1g) at $31,912. The pattern implies that Pyramid Pens is leaning into flavored and budder-format vapor pens to drive incremental share, with growth led by mid-tier ranks suggesting headroom to convert surging SKUs into top-3 positions.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
