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Apr-2025
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Overview
Market Insights Snapshot
Pyramid Pens has demonstrated varied performance across different states and product categories in early 2025. In Colorado, the brand's presence in the Vapor Pens category has seen a downward trend, slipping from 34th place in January to 48th by April. This decline in ranking corresponds with a significant decrease in sales, suggesting challenges in maintaining market share in this competitive landscape. The absence from the top 30 brands in this category highlights a need for strategic adjustments to regain traction in Colorado's market.
Conversely, in New Jersey, Pyramid Pens has shown more resilience, particularly in the Concentrates category where it maintained a strong presence, ranking consistently within the top 10 before a slight dip to 9th place in April. Despite this minor drop, the brand experienced a notable increase in sales during March, indicating a potential for recovery and growth. In the Vapor Pens category, Pyramid Pens fluctuated between the 16th and 25th positions, suggesting some volatility, yet maintaining a presence within the top 30. This performance in New Jersey highlights a more stable market position compared to Colorado, offering a glimpse into the brand's potential areas for growth and focus.
Competitive Landscape
In the competitive landscape of vapor pens in New Jersey, Pyramid Pens has experienced fluctuations in its rankings, reflecting a dynamic market environment. Starting the year in January 2025 at 16th place, Pyramid Pens saw a dip to 21st in February, a recovery to 18th in March, and then a drop to 25th in April. This movement indicates a competitive struggle, particularly against brands like Cookies, which, despite a decline from 11th in January to 24th in April, still maintained higher sales figures. Meanwhile, Verano re-entered the rankings in April at 26th, potentially posing a new challenge. The Botanist consistently hovered around the lower 20s, with a slight improvement to 23rd in April, suggesting steady competition. The data suggests that while Pyramid Pens has maintained a presence in the top 25, its sales trajectory and ranking are under pressure from both established and emerging competitors, highlighting the need for strategic adjustments to regain and sustain higher market positions.
Notable Products
In April 2025, the top-performing product from Pyramid Pens was the Super Lit Budder Cartridge (1g) in the Vapor Pens category, securing the number one rank with sales of $989. The Dirty Kush Breath Distillate Cartridge (1g) followed as the second-ranked product, showing a significant rise from its previous absence in the rankings. The Durban Poison Sauce Cartridge (0.5g) came in third, maintaining its position since March. Jonesberry Muffins Distillate Cartridge (1g) ranked fourth, a new entry this month. Ice Wookie Live Resin (1g) from the Concentrates category held the fifth position, indicating steady performance since its introduction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
