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Apr-2025
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Overview
Market Insights Snapshot
In the vibrant cannabis market of California, Kingpen has demonstrated a strong presence, particularly in the Pre-Roll category. Throughout the first four months of 2025, Kingpen consistently held a top-three position, ranking third in January, March, and April, with a slight dip to fourth place in February. This stability in the rankings is supported by a notable increase in sales from February to April, suggesting a robust consumer preference for their products. However, in the Vapor Pens category, Kingpen's performance was less impressive, as it struggled to break into the top 30, ranking 33rd in January, moving slightly up to 31st in March, but then falling back to 34th in April. This indicates a potential area for growth and improvement for Kingpen in the California market.
Kingpen's performance across categories in California highlights a dichotomy in consumer preferences and brand strength. While their Pre-Roll products maintain a strong foothold, the Vapor Pens category presents a challenge, with rankings consistently outside the top 30. This contrast suggests that while Kingpen has successfully captured a significant share of the Pre-Roll market, there is room to enhance their presence in the Vapor Pens segment. The data indicates a potential strategic opportunity for Kingpen to focus on product innovation or marketing efforts to improve their standings in the Vapor Pens category, thereby broadening their overall market influence in California.
Competitive Landscape
In the competitive landscape of the California pre-roll market, Kingpen has maintained a consistent presence, ranking third in January, March, and April 2025, with a slight dip to fourth in February. This stability in rank suggests a strong brand presence, although it trails behind the market leaders, Jeeter and STIIIZY, which have consistently held the first and second positions, respectively. Notably, Jeeter's sales figures are significantly higher, indicating a dominant market position. Meanwhile, Presidential and Claybourne Co. are close competitors, with Presidential briefly surpassing Kingpen in February. Despite these challenges, Kingpen's sales have shown an upward trend from February to April, suggesting potential for growth and a solidifying market position amidst competitive pressures.
Notable Products
In April 2025, Kingroll Cannalope Ak x Cannalope Kush Oil Infused Pre-Roll (1.3g) maintained its top position as the best-selling product from Kingpen, with a notable sales figure of 11,155 units. The Kingroll Jr Cannalope Ak x Cannalope Kush Infused Pre-Roll 4-Pack (3g) held steady in second place, showing consistent performance over the past few months. New entries in the rankings include Kingroll Ace Cannalope AK x Canalope Kush Infused Pre-Roll (0.6g) and Kingroll Super Lemon Haze x Gelonade Infused Pre-Roll 4-Pack (3g), which debuted at third and fourth place, respectively. Kingroll Jr White Widow x Strawberry Fields Infused Pre-Roll 4-Pack (3g) rounded out the top five. These changes suggest a growing diversity in consumer preferences within the pre-roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
