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Oct-2025
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Overview
Market Insights Snapshot
Life Is Chill has shown a consistent performance in the Arizona market, particularly within the Capsules category. For four consecutive months, from July to October 2025, the brand maintained its top position, ranking number one each month. This stability highlights Life Is Chill's strong foothold in the Arizona capsules market, despite a noticeable dip in sales during August and September. By October, sales figures began to recover, indicating a potential rebound or strategic adjustments by the brand to regain momentum.
However, the brand's presence outside of the Capsules category in Arizona or in other states is not captured in the top 30 rankings, suggesting room for growth or untapped potential in other segments or regions. The absence from these rankings could be viewed as a challenge, but also as an opportunity for Life Is Chill to explore diversification or expansion strategies. This could involve targeting different product categories or enhancing their market penetration in other states to replicate their success in Arizona's Capsules market.
Competitive Landscape
In the Arizona capsules category, Life Is Chill has consistently maintained its top position from July to October 2025, showcasing its strong market presence and brand loyalty. Despite a slight dip in sales during August and September, Life Is Chill's sales rebounded in October, reinforcing its dominance in the market. This consistent performance is significant, especially when compared to its closest competitor, Sweet Science, which held the second rank throughout the same period but experienced a more pronounced decline in sales from July to September before a recovery in October. Meanwhile, SUNO remained stable at the third position, with relatively lower sales figures, indicating a clear gap between the top two brands and the rest of the market. Life Is Chill's ability to sustain its leading rank amidst fluctuating sales highlights its resilience and potential for continued growth in the Arizona capsules market.
Notable Products
In October 2025, the top-performing product from Life Is Chill was Night Caps - Indica Capsule 10-Pack (100mg), maintaining its number one rank from September with a notable sales figure of 1351 units. Daytime - Sativa Capsule 20-Pack (100mg) moved up to second place, showing an improvement over its consistent third-place ranking in the previous months. Chill Pill - THca Flex Time 10-Pack (100mg THCa) climbed to third place from fifth in September, indicating a significant rise in popularity. Anytime Caps - Hybrid Capsule 10-Pack (100mg) slipped to fourth place, continuing a downward trend from its first-place ranking in July. NightCaps - Indica Capsule 20-Pack (100mg) maintained its fifth-place position, showing stable performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
