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Apr-2025
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Overview
Market Insights Snapshot
Loot Bar has demonstrated a fluctuating yet generally positive performance in the Vapor Pens category within the state of Oregon. From January to April 2025, the brand's ranking has seen some variation, starting at 24th in January, dipping to 28th in February, and then climbing back to 22nd by April. This movement suggests that while Loot Bar faced some challenges in February, it managed to recover and improve its position in the market. Notably, the brand's sales figures reflect this upward trend, with a significant increase from February to March, followed by continued growth into April.
However, what stands out is the absence of Loot Bar in the top 30 rankings in other states and categories during this period. This absence could be interpreted as a gap in market penetration or brand recognition outside of Oregon, particularly in other key cannabis markets. The focus on Oregon might indicate a strategic emphasis or a stronghold in this region, but it also highlights potential opportunities for expansion and growth in other areas. Understanding the dynamics in Oregon could provide insights into how Loot Bar might replicate its success in other states or categories in the future.
Competitive Landscape
In the competitive landscape of vapor pens in Oregon, Loot Bar has shown a notable upward trajectory in its rankings from January to April 2025. Initially positioned at 24th place in January, Loot Bar climbed to 22nd by April, indicating a positive trend in market presence. This improvement is particularly significant when compared to competitors like Sauce Essentials, which saw a decline from 19th to 24th place during the same period. Meanwhile, Feel Goods maintained a relatively stable position, fluctuating slightly but ultimately holding the 19th spot by April. Although Elysium Fields consistently ranked 21st, their sales showed less volatility compared to Loot Bar, which experienced a significant sales dip in February but rebounded by April. This dynamic suggests that while Loot Bar is gaining traction, it faces challenges in maintaining consistent sales growth, a crucial factor for sustaining its upward rank momentum in Oregon's competitive vapor pen market.
Notable Products
In April 2025, the top-performing product for Loot Bar was the Doug Fir Blend Liquid Diamonds Disposable (2g) in the Vapor Pens category, which climbed to the number one rank with sales reaching 784 units. This product showed a notable improvement from its previous second-place ranking in March. The Mandarin Jack Blend Distillate Disposable (2g) secured the second position, making its debut in the rankings. The Green Dragon Blend Distillate Disposable (2g) followed closely at third, while the White Truffle Live Resin Liquid Diamonds Disposable (2g) and Gelato Cheesecake Liquid Diamonds Cartridge (1g) took the fourth and fifth spots, respectively. These rankings indicate a strong preference for Vapor Pens in Loot Bar's product lineup for April 2025.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
