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Dec-2025
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Overview
Market Insights Snapshot
Echo Electuary has demonstrated varied performance across different product categories in Oregon. In the Concentrates category, the brand has shown resilience, starting at rank 8 in September 2025, dropping slightly to rank 11 in October and November, and then bouncing back to rank 8 by December. This fluctuation indicates a strong recovery towards the end of the year, with December sales showing a notable increase compared to the previous months. On the other hand, the Vapor Pens category presented a different trend. Echo Electuary moved from rank 12 in September to a peak position of rank 10 in November, before slipping back to rank 12 in December. This suggests a temporary improvement in their market position, followed by a slight decline, which could be attributed to various market dynamics or competitive pressures.
Despite not being in the top 30 in other states or categories, Echo Electuary's performance in Oregon's Concentrates and Vapor Pens categories provides valuable insights into its market presence and adaptability. The absence of rankings in other states or categories could be seen as a limitation or area for potential growth and expansion. Monitoring these trends can offer a deeper understanding of the brand's strategic positioning and potential opportunities for further market penetration. While the brand's sales figures in Oregon reflect certain strengths, there remains an untapped potential in other regions and categories that could be explored for future growth.
Competitive Landscape
In the competitive landscape of vapor pens in Oregon, Echo Electuary has shown a dynamic performance over the last few months of 2025. Starting at rank 12 in September, Echo Electuary improved to rank 10 by November, before slipping back to rank 12 in December. This fluctuation indicates a competitive market environment where Echo Electuary is striving to maintain its position. In comparison, Farmer's Friend Extracts consistently held a higher rank, although it experienced a decline from rank 7 to 10 by December, suggesting potential vulnerabilities. Meanwhile, Verdant Leaf Farms showed an upward trend, surpassing Echo Electuary in December by moving from rank 15 to 11. Brands like Bobsled Extracts and Altered Alchemy also demonstrated notable improvements, with Bobsled Extracts climbing from rank 18 to 14 and Altered Alchemy from rank 17 to 13 by December. These shifts highlight the competitive pressures Echo Electuary faces, emphasizing the need for strategic marketing and product differentiation to regain and sustain a higher rank in the Oregon vapor pen market.
Notable Products
In December 2025, Echo Electuary's top-performing product was Vermont Diesel Live Nectar Cartridge (1g) in the Vapor Pens category, securing the number one rank with sales of 902 units. Jack Herer Live Nectar Cartridge (1g) followed closely in second place, while Honeydew Live Nectar XL Cartridge (1g) took the third spot. Notably, Truffle Cake Live Nectar Cartridge (1g) and Orange Push Pop Live Nectar Cartridge (1g) rounded out the top five. This ranking marks a significant introduction for these products, as they did not appear in the top ranks in the preceding months. The strong performance of these cartridges suggests a successful launch or seasonal popularity boost in December.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
