Apr-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Milmar Farms has shown a notable performance in the Oregon cannabis market, particularly in the Flower category. Despite not being in the top 30 brands in January 2025, Milmar Farms made a significant leap to rank 27th by March and maintained this position in April. This upward trajectory suggests a strong market response, possibly driven by increased brand recognition or product offerings. The brand's sales figures reflect this growth, with a more than doubling of sales from February to March, indicating a positive reception among consumers.
While Milmar Farms has established a foothold in Oregon, its absence from the top 30 in January highlights the challenges of penetrating competitive markets. The brand's consistent rank in March and April suggests stabilization, but the initial absence could indicate either a late entry into the market or initial struggles with market penetration. Maintaining and improving this position will require strategic efforts in marketing and distribution to ensure continued growth and visibility in the Flower category.
Competitive Landscape
In the competitive landscape of the Oregon Flower category, Milmar Farms has demonstrated a noteworthy upward trajectory in recent months. After not ranking in January 2025, Milmar Farms surged to 59th place in February and further climbed to 27th place by March and April. This consistent improvement in rank suggests a positive reception of their products and strategic market positioning. In contrast, Frontier Farms experienced fluctuating ranks, starting at 21st in January, dropping to 35th in March, and recovering slightly to 25th in April. Meanwhile, Dog House showed a strong performance in March with a 13th place rank but fell back to 26th in April, indicating potential volatility in their sales strategy. Cosmic Treehouse and Tao Gardens also exhibited rank fluctuations, with Cosmic Treehouse peaking at 20th in February before slipping to 29th by April, and Tao Gardens making a significant leap from 80th in February to 28th in April. These dynamics highlight Milmar Farms' growing presence and stability in the market, which could be attributed to effective marketing strategies or product offerings that resonate well with consumers.
Notable Products
In April 2025, Jealousy (3.5g) topped the sales chart for Milmar Farms, securing the first rank with notable sales of 1967 units. Ice Cream Cake (3.5g) followed closely in second place, while Apples & Bananas (3.5g) took the third position. High Society (28g) and LA Confidential (28g) rounded out the top five, ranking fourth and fifth respectively. Compared to previous months, Jealousy (3.5g) maintained its leading position, while Ice Cream Cake (3.5g) climbed from a lower rank to secure second place. The rankings highlight a strong performance in the Flower category for Milmar Farms in April 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.