.svg){kind=small}
Apr-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Michigan, Dog House has shown a notable presence in the Flower category, where it has maintained a position within the top 30 brands throughout the first four months of 2025. Starting the year strong at rank 13, Dog House experienced a slight dip in February and March, falling to ranks 16 and 21, respectively, before climbing back to 15 in April. This fluctuation in rankings coincided with a decrease in sales in February and March, followed by a recovery in April. In the Pre-Roll category, Dog House was initially outside the top 30 in January but made significant progress by April, reaching rank 46. This upward trajectory in the Pre-Roll category suggests increasing consumer interest and a potential area for growth.
In Oregon, Dog House's performance in the Flower category has been inconsistent, with rankings oscillating between 13 and 26 over the four-month period. Despite these fluctuations, the brand managed to achieve its highest rank in March at 13, indicating potential for future stability. Conversely, in the Pre-Roll category, Dog House has consistently maintained a position within the top 15, showcasing a steady demand for their products. Meanwhile, in Washington, Dog House's Flower category performance was less impressive, remaining outside the top 30 until March. The brand did, however, make a positive move from rank 75 in January to 60 by April, suggesting gradual improvement in market presence. This varied performance across different states and categories highlights the dynamic nature of Dog House's market engagement.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Dog House experienced notable fluctuations in its rank and sales from January to April 2025. Starting at 13th place in January, Dog House saw a dip to 16th in February and further to 21st in March, before rebounding to 15th in April. This suggests a volatile market position, potentially impacted by dynamic shifts among competitors. For instance, Goldkine maintained a relatively stable presence, only dropping from 11th to 16th by April, while The Limit showed a decline from 6th to 13th, indicating a potential opportunity for Dog House to capitalize on. Meanwhile, Glacier Cannabis improved its rank from 24th to 17th, showcasing a growth trajectory that could pose a competitive threat if sustained. Additionally, Everyday Cannabis (MI) made a significant leap from 23rd in February to 14th in April, suggesting a competitive edge that Dog House needs to monitor closely. These dynamics highlight the importance for Dog House to strategize effectively to enhance its market share and stabilize its ranking in Michigan's flower market.
Notable Products
In April 2025, the top-performing product from Dog House was Sex Tape (Bulk) in the Flower category, which climbed to the number one rank from its previous third position in March, with sales reaching 4794 units. Papa Burger (3.5g), another Flower product, debuted impressively at the second position with notable sales figures. Blue Runtz Pre-Roll (1g) held the third position, experiencing a slight improvement from March where it was ranked fourth, with sales of 4006 units. Time Out (3.5g) entered the rankings in April, securing the fourth spot. Gas Face Pre-Roll (1g) dropped from its top position in March to fifth place in April, indicating a shift in consumer preference within Dog House's product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
