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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In July 2026, Mollo remained a single-category brand with Beverage at 100.0% of sales, up 9.1% year over year and 8.0% month over month, while average price rose 20.7% YoY to $7.35. With Beverage holding the full mix and the rank at 1 in Beverage in British Columbia, the combination of a 9.1% YoY sales lift and an 8.0% MoM uptick indicates demand elasticity is tolerating price expansion, implying pricing power concentrated in one category rather than breadth.
The concentration at 100.0% Beverage alongside a 20.7% YoY price increase and 9.1% YoY sales growth implies Mollo is leaning into premiumization within Beverage rather than portfolio diversification, positioning it as a price-taking leader rather than a mix-balancing follower. Holding rank 1 in Beverage in British Columbia while posting an 8.0% MoM gain in July 2026 suggests share defense via price-led strategy, but the single-category exposure heightens sensitivity to any reversal in Beverage-specific demand or price elasticity.
Competitive Landscape
Mollo sits at #3 in ON Beverage in July 2026, slipping 1 rank position year over year from #2 while holding flat versus April 2026 at #3, which contrasts with Versus rising from #3 to #1 and with XMG easing from #1 to #2 alongside a -37.2% YoY sales change; Mollo’s peak at #2 in August 2025 and the current #3 position against Ray's Lemonade advancing from #5 to #4 with +28.7% YoY indicates that Mollo’s slight rank erosion amid faster-moving competitors points to a stabilization phase where holding share requires offensive moves rather than reliance on prior peak performance.
Notable Products
CBG/THC 2:1 Pineapple Seltzer (20mg CBG,10mg THC, 355ml) posted the most eye‑catching move with a 10.93% month-over-month increase while climbing to rank 3, whereas CBG/THC 2:1 Blackberry Seltzer (20mg CBG, 10mg THC, 355ml) held rank 1 with a 16.40% lift and $171,479 in July 2026 sales. CBG/THC 2:1 Mango Seltzer (20mg CBG, 10mg THC, 355ml) advanced 9.97% at rank 4, and the CBG/THC 2:1 Lemon and Wildberry Acai single-serve variants rose 8.75% and 8.49% respectively as the Wildberry Acai 4-Pack slipped 0.37% at rank 10. With all top-10 positions occupied by Beverage SKUs and eight of the top nine being 2:1 CBG/THC seltzers, the product mix signals Mollo is consolidating around higher-CBG single-serve formats that are gaining velocity faster than multipacks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
