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Oct-2025
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Overview
Market Insights Snapshot
Noot has shown a dynamic performance across different categories and states, with notable movements in their rankings. In the Colorado market, Noot's presence in the Pre-Roll category experienced some fluctuations. Starting in July 2025, Noot held the 10th position, but by August, it slipped to 11th. The downward trend continued into September, where they dropped to 18th, before recovering slightly to 15th in October. This pattern indicates a volatile market presence, which may suggest either increased competition or variations in consumer preferences. Despite the ranking changes, their October sales figures showed a slight recovery, suggesting potential stabilization.
Interestingly, Noot's ranking fluctuations in Colorado reflect broader market dynamics that could be affecting their performance. The absence of Noot from the top 30 in other categories or states during these months highlights areas where the brand might not be as competitive or where there is room for growth. This absence could be seen as a challenge for the brand to expand its footprint and improve its market positioning in other regions or product categories. As Noot continues to navigate these changes, understanding their strategic adjustments and market responses will be crucial for stakeholders and industry observers alike.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Colorado, Noot has experienced notable fluctuations in its ranking and sales performance from July to October 2025. Initially holding a strong position at rank 10 in July, Noot saw a decline to rank 18 by September, before recovering slightly to rank 15 in October. This ranking volatility is mirrored in its sales, which dropped from July's peak before stabilizing in October. In contrast, Good Chemistry Nurseries maintained a relatively stable performance, consistently ranking within the top 20 and peaking at rank 11 in September. Meanwhile, The Clear made a significant leap from outside the top 20 in July to rank 14 by October, indicating a strong upward trend in sales. These dynamics suggest that while Noot remains a competitive player, it faces pressure from brands like The Clear and Good Chemistry Nurseries, which are either gaining momentum or maintaining steady positions in the market.
Notable Products
In October 2025, Noot's top-performing product was the Sativa Blend Pre-Roll 7-Pack (4.1g) in the Pre-Roll category, maintaining its number one ranking since August, though its sales dropped to 1416 units. The Hybrid Pre-Roll 7-Pack (4.1g) held steady at the second position, showing a consistent increase in sales from previous months. Indica Blend Pre-Roll 6-Pack (3.5g) improved its ranking to third place, up from fourth in September, with sales figures rising to 613 units. The Indica Blend Pre-Roll 7-Pack (4.1g) entered the top five for the first time in October, securing the fourth spot. Meanwhile, the Sativa Blend Pre-Roll 6-Pack (3.5g) re-entered the rankings in fifth place, having not been ranked in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
