.svg){kind=small}
Market Insights Snapshot
Noot operated as a single-category brand in June 2026, with Pre-Roll accounting for 100.0% of sales and an average price of $34.06. Within Pre-Roll, year-over-year sales grew 75.98% while month-over-month rose 93.91%, and the brand held rank 8 in Colorado Pre-Rolls. The paired YoY surge of 75.98% alongside a near-doubling MoM of 93.91% implies that growth is being driven by recent velocity and distribution gains rather than mix shifts, and holding rank 8 suggests Noot is moving up the mid-tier of the leaderboard without diversification pressure this month.
The 100.0% reliance on Pre-Roll, combined with a 3.16% YoY increase in average price and a 93.91% MoM sales expansion, indicates pricing headroom within a single-format focus and rapid demand elasticity. With rank 8 in Colorado and a 75.98% YoY lift confined to one category, the pattern implies Noot’s positioning is that of a specialist benefiting from concentrated merchandising and potential bundle or multi-pack momentum, but the lack of category breadth increases exposure to format-specific volatility even as recent MoM acceleration points to a window to consolidate share.
Competitive Landscape
Noot sits at rank #8 in Colorado Pre-Roll in June 2026, improving 2 positions from #10 year over year and jumping 11 spots from #19 since March 2026; this move coincides with peers like Green Dot Labs edging up from #2 to #1 while growing sales 48.4% year over year, and Cali-Blaze slipping from #1 to #2 with a 2.3% sales decline, indicating Noot’s ascent is occurring amid both upward and downward shifts at the top. Further, mid-pack accelerants such as Spectra leaping from #12 to #4 on 159.9% YoY sales growth and TWAX rising from #14 to #5 with 166.8% YoY sales growth suggest the competitive ceiling is moving quickly; Noot’s peak at #8 in June 2026 implies near-term share capture is feasible but requires maintaining multi-month momentum to avoid being outpaced by faster risers.
Notable Products
Hybrid Pre-Roll 6-Pack (3.5g) posted the largest movement in June 2026 with a 93.8% month-over-month increase to rank 1, while Sativa Blend Pre-Roll 6-Pack (3.5g) climbed 94.1% to rank 2. Indica Blend Pre-Roll 6-Pack (3.5g) advanced 93.4% to rank 3, and MAC Pre-Roll 6-Pack (3.5g) fell 59.8% to rank 6. Four of the top six SKUs are pre-roll blends in 6-pack 3.5g format, and the top three concentrate nearly all velocity into blends, implying Noot is consolidating demand around multi-pack pre-rolls as the commercial focus for near-term share capture.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
