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Apr-2025
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Overview
Market Insights Snapshot
P3's performance in the pre-roll category has shown notable variation across different states. In Colorado, P3 has made a significant climb, improving its rank from 49th in January to 21st by April 2025. This upward trajectory is supported by a steady increase in sales, reflecting strong consumer demand. In contrast, P3's presence in Illinois shows a more fluctuating pattern, with rankings oscillating between 35th and 38th over the months. Despite these fluctuations, the brand has maintained a relatively stable sales level, indicating a consistent consumer base even amidst ranking changes.
In Maryland, P3's performance has been less consistent, with the brand dropping out of the top 30 by April, signaling potential challenges in this market. This drop corresponds with a notable decline in sales, suggesting a need for strategic adjustments. Meanwhile, in New York, P3 has maintained a steady ranking around the mid-20s, with sales figures showing slight fluctuations but remaining robust overall. This stability in New York highlights P3's strong foothold in the state, contrasting with its more volatile performance in other regions.
Competitive Landscape
In the competitive landscape of the New York pre-roll category, P3 has shown a steady yet modest improvement in its ranking from January to April 2025, moving from 24th to 23rd place. This slight upward trend suggests a gradual increase in market presence, although P3 remains behind competitors such as Dogwalkers and Hepworth, which have consistently ranked higher despite experiencing a decline in sales. Notably, To The Moon has demonstrated a significant climb, advancing from 29th to 21st place, potentially indicating a shift in consumer preferences that P3 may need to address. Meanwhile, SMOKE (NY) has made a remarkable leap into the top 25 by April, suggesting aggressive market strategies or a surge in popularity. For P3, these dynamics highlight the importance of strategic marketing and product differentiation to enhance its competitive position and capture a larger share of the market.
Notable Products
In April 2025, Choco Berry Chuck Infused Pre-Roll (1g) emerged as the top-performing product for P3, achieving the number one rank with sales reaching 6130 units. Loaded Banana Milkshake Infused Blunt (2g) maintained a strong position at rank two, although its sales slightly decreased from March. Blueberry AK Limeade Infused Pre-Roll (1g) held the third position, slipping from its previous top rank in March. Wilson We Need More Mangoes Infused Pre-Roll (1g) and Sour Meltdown Infused Blunt (2g) rounded out the top five, both experiencing a decline in their rankings and sales over the months. Overall, April saw Choco Berry Chuck Infused Pre-Roll (1g) make a significant leap from its March position, marking it as a standout product for P3.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
