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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Nuo is stocked at 62 licensed dispensaries across Colorado and Iowa, 57 of them in Colorado, with the deepest coverage in Denver, Aurora, Longmont, Boulder, and Grand Junction. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Nuo’s mix was concentrated in Topical at 73.58% share, ranking 5 in Colorado Topical, while Tincture & Sublingual held 26.42% share; the split coincided with a -24.00% brand sales YoY and a +5.82% YoY rise in average price. Category trajectories diverged sharply: Topical rose +92.95% MoM but fell -13.50% YoY, whereas Tincture & Sublingual dropped -31.10% MoM and -43.20% YoY. This pattern implies Nuo is leaning into a Topical-led rebound that offsets acute Tincture & Sublingual contraction, concentrating exposure in a category where rank 5 provides a defensible foothold despite YoY contraction.
The shift toward a 73.58% Topical share, paired with a +92.95% MoM surge, suggests Nuo is reallocating demand toward higher-priced Topical (average price $46.44) while deprioritizing lower-priced Tincture & Sublingual (average price $22.61) amid a -31.10% MoM slide. With Topical still down -13.50% YoY and Tincture & Sublingual down -43.20% YoY, the +5.82% brand-wide price increase likely leans on Topical’s pricing power more than volume recovery. This implies a positioning centered on premiumized Topical to stabilize share and maintain a top-5 slot in Colorado, accepting narrower presence in Tincture & Sublingual to preserve margin and near-term rank coherence.
Competitive Landscape
Nuo is currently ranked #5 in CO Topical, improving 1 position YoY from #6, and rising 2 spots from #7 three months ago to its peak at #5 in July 2026; this ascent contrasts with Nordic Goddess holding at #4 while its sales fell 50.8% YoY and with Highly Edible climbing from #7 to #3 on 5.7% YoY sales growth. At the top, Escape Artists stayed #1 despite an 8.5% YoY sales decline, while Mary Jane's Medicinals remained #2 with a 23.6% YoY drop, implying that Nuo’s upward rank trajectory amid mixed competitor contractions suggests continued share capture potential if momentum from April 2026 to July 2026 continues.
Notable Products
CBD/THC 1:1 Unscented Cream (1000mg CBD, 1000mg THC) surged 115.98% month over month to rank 5, while CBD/THC 1:1 Lavender Cream (1000mg CBD, 1000mg THC) jumped 99.27% to rank 1. In contrast, CBD/THC 20:1 Relief Tincture (2000mg CBD, 100mg THC) fell 38.54% to rank 2 and CBD/CBN/THC 5:1:1 Sleep Tincture (500mg CBD, 100mg CBN, 100mg THC) dropped 24.91% to rank 4. Three of the top five are Topical SKUs, and their combined gains over +75% MoM point to a consumer shift from Tincture & Sublingual formats toward higher-potency 1:1 creams, implying Nuo’s near-term growth is consolidating in Topicals rather than Tinctures, despite one Calm Tincture rising 91.47% on a smaller $988 base.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
