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Sep-2025
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Overview
Market Insights Snapshot
In British Columbia, Nutra's performance in the Capsules category has shown a steady improvement over the months, climbing from the 8th rank in June 2025 to 6th by September 2025. This upward trend is indicative of a growing consumer base or increased market penetration in this category. The sales figures support this positive trajectory, with a consistent increase from 17,653 in June to 20,328 in September. Meanwhile, Nutra's performance in the Topical category has remained stable at the 4th position throughout the four-month period, suggesting a strong and consistent market presence in this segment. Despite a dip in sales in September compared to August, the brand's ability to maintain its rank highlights its resilience and customer loyalty.
In Ontario, Nutra's Capsules category has seen a slight fluctuation, with ranks oscillating between 14th and 15th place from June to September 2025. Although there was a notable spike in sales in August, the overall rank did not significantly improve, pointing to a competitive landscape in this category. On the other hand, Nutra's Topical category performance in Ontario shows a more dynamic movement, with the brand improving from 9th place in August to 5th in September. This leap in rank indicates a successful strategy or product reception that month, despite the fluctuating sales figures. The absence of Nutra in the top 30 in any category or month would have been a concern, but their consistent presence, particularly in the Topical category, underscores their competitive edge in the Ontario market.
Competitive Landscape
In the competitive landscape of the Topical category in British Columbia, Nutra has consistently maintained its position at rank 4 from June to September 2025. Despite this stability, Nutra faces strong competition from brands like Stewart Farms and Wildflower Canada, which have consistently held higher ranks. Notably, Stewart Farms improved its rank from 3 to 2 in September, indicating a positive trend in their sales performance. Meanwhile, Wildflower Canada experienced a slight decline, moving from rank 2 to 3, which could signal an opportunity for Nutra to capitalize on any potential weaknesses. Although Nutra's sales saw a significant increase in August, this was not enough to alter its rank, suggesting that while Nutra is performing well, it may need to strategize further to climb higher in this competitive market.
Notable Products
In September 2025, Nutra's top-performing product was the CBD Peppermint Lavender + MAG + Hyaluronic Acid Balm (3000mg CBD) in the Topical category, maintaining its number one rank consistently from June to September, with sales reaching 1369 units. The CBD Hemp Isolate Capsules 30-Pack (3000mg CBD) held steady in second place throughout the same period. The CBD Isolate Capsules 15-Pack (1500mg CBD) also showed consistent performance, remaining third in the rankings each month. A new entry, the CBD/CBG/CBN 1:1:1 Balance Beam Capsules 30-Pack, debuted at fourth place in September. The CBD Isolate Capsules 60-Pack (6000mg CBD) slipped to fifth place, a drop from its fourth position in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
