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Jul-2025
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Overview
Market Insights Snapshot
Dosecann's performance in the Canadian market shows varying trends across different categories and provinces. In Alberta, the brand's Capsules category experienced a slight fluctuation in rankings, moving from 9th place in April to 11th in May and June, before climbing back to 9th in July. This reflects a recovery in sales after a dip in May and June. The Oil category, however, maintained more stability, consistently ranking 8th except for a brief drop to 9th in June. This consistency in the Oil category suggests a steady demand, though the sales figures indicate some volatility. In British Columbia, Dosecann's Capsules saw a similar pattern with a dip in rankings from 6th to 8th by July, while in the Topical category, the brand maintained a steady 5th place ranking throughout the period, indicating a strong foothold in this segment despite fluctuating sales numbers.
In Ontario, Dosecann's performance is noteworthy in both Capsules and Topical categories. The Capsules category maintained a steady ranking of 8th place from May to July, after a slight improvement from 9th in April. This stability suggests a consistent consumer base in Ontario. The Topical category also held a strong position, consistently ranking 4th across the months, though sales figures show a gradual decline, which could be a point of concern if the trend continues. However, Dosecann's Vapor Pens category did not perform as well, with rankings far below the top 30, indicating potential challenges in market penetration or competition in this segment. This disparity across categories highlights the brand's strengths and potential areas for growth in Ontario's diverse cannabis market.
Competitive Landscape
In the competitive landscape of the capsules category in Ontario, Dosecann has maintained a steady position, ranking 8th from May to July 2025, after a slight improvement from 9th place in April. Despite its stable ranking, Dosecann faces stiff competition from brands like Indiva, which consistently held the 6th position, and Decimal, which saw a notable rise from 7th to 6th place by July. While Dosecann's sales saw a slight decline from May to July, competitors like Decimal experienced a growth in sales, indicating a potential shift in consumer preference. Meanwhile, Stigma Grow and Simply Bare trailed behind, with Stigma Grow consistently ranking 9th and Simply Bare improving from 11th to 10th place by July. This competitive environment suggests that while Dosecann holds a stable position, there is a need for strategic initiatives to boost its sales and potentially climb the ranks in the Ontario capsules market.
Notable Products
In July 2025, CBD Oil (30ml) emerged as the top-performing product for Dosecann, securing the number one rank with sales reaching 1546 units. The CBD 50 Capsules 30-Pack (1500mg CBD), previously holding the top spot from April to June, slipped to the second position. The CBD/THC Daily Relief Cream maintained its consistent performance, holding steady at the third rank throughout the months. The Indica Blackberry Cream Distillate Disposable Pen showed an improvement, climbing to fourth place from its previous fifth rank in June. Meanwhile, CBD Capsules 30-Pack (750mg CBD) maintained its position in the top five, showing a slight increase in sales compared to June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
