Jun-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
OGEEZ has demonstrated a consistent performance in the Edible category within Arizona. For four consecutive months from March to June 2024, OGEEZ maintained its position as the second-ranked brand, a testament to its strong market presence and consumer loyalty. Despite a downward trend in sales figures from $1,306,798 in March to $949,961 in June, the brand's ability to retain its ranking suggests resilience and a solid customer base. This steady ranking highlights OGEEZ's competitive edge in the Arizona Edible market, which could be attributed to effective marketing strategies or product quality that keeps consumers returning.
However, OGEEZ's performance across other states and categories remains less clear due to the absence of ranking data. The lack of top 30 rankings in other states or categories could be seen as a challenge for the brand, indicating potential areas for growth and market penetration. For instance, expanding beyond Arizona and diversifying into other product categories could be strategic moves to enhance their market share. Observing these trends, stakeholders might consider investigating the factors contributing to OGEEZ's stronghold in Arizona and exploring similar approaches in untapped markets.
Competitive Landscape
In the highly competitive Arizona edible cannabis market, OGEEZ has consistently maintained its position as the second-ranked brand from March to June 2024. However, the brand faces stiff competition from top-ranked Wyld, which has held the number one spot throughout the same period. Despite OGEEZ's stable ranking, its sales have shown a downward trend, decreasing from 1,306,798 in March to 949,961 in June. This decline is mirrored by other competitors such as Gron / Grön and Baked Bros, which have also experienced sales drops, though Baked Bros managed to climb from fourth to third place in June. These shifts indicate a dynamic market where consumer preferences are evolving, and maintaining or improving rank requires strategic adjustments. For OGEEZ, understanding these trends and the strategies of top competitors could be crucial for sustaining its market position and driving future growth.
Notable Products
In June 2024, OGEEZ's top-performing product was The Creams Gummies 10-Pack (100mg), maintaining its first-place rank with sales of 16,831 units. Big Peg's Raspberry Orange RSO Gummies (100mg) climbed to the second position, showing a significant increase to 10,054 units sold. The THC/CBN 2:1 Indica Aqua Berry Gummies 10-Pack (100mg THC, 50mg CBN) held steady at third place, despite a decrease in sales. The Big Raspberry Orange RSO Gummies 10-Pack (100mg) dropped to fourth place from its previous second position in May. The Fruit Gummies 10-Pack (100mg) remained in fifth place, continuing its downward trend in sales.