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Jul-2025
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Overview
Market Insights Snapshot
In Arizona, OGEEZ has demonstrated remarkable consistency in the Edible category, maintaining a solid rank of 2nd place from April through July 2025. This stability suggests a strong foothold in the market, although there was a noticeable decline in sales from April to May, with a slight recovery observed in July. Such performance indicates that while OGEEZ is a dominant player in Arizona, there may be underlying factors affecting consumer purchasing patterns that warrant further investigation.
Meanwhile, in Illinois, OGEEZ's performance in the Edible category has been more volatile. The brand climbed from the 27th position in April to 21st in June, only to fall back to 27th in July. This fluctuation highlights challenges in maintaining a consistent market presence in Illinois, despite a peak in sales during June. In New Jersey, OGEEZ has shown a positive trajectory, improving its rank from 7th in April to 5th by July, coupled with a steady increase in sales, which suggests growing consumer preference and market penetration in the state.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Arizona, OGEEZ has consistently maintained its position as the second-ranked brand from April to July 2025. Despite a slight decline in sales over these months, OGEEZ has managed to hold its ground against formidable competitors. Wyld remains the top-ranked brand, with sales figures significantly higher than OGEEZ, indicating a strong market presence and consumer preference. Meanwhile, Gron / Grön and Baked Bros have been jockeying for the third and fourth positions, with Gron / Grön consistently outperforming Baked Bros in sales. This competitive environment suggests that while OGEEZ is currently stable in its rank, there is potential for shifts in market dynamics, especially if competitors increase their market share or if OGEEZ implements strategic initiatives to boost its sales and challenge Wyld's dominance.
Notable Products
In July 2025, the top-performing product from OGEEZ was the THC/CBN 2:1 Indica Aqua Berry Gummies 10-Pack, maintaining its first-place ranking from the previous two months with a notable sales figure of 17,201. The Fruits - Indica Mellow Gummies 10-Pack climbed back to the second spot after slipping to fourth in June. Raspberry Orange RSO Gummies 10-Pack consistently held the third position from May through July. Big Peg's Raspberry Orange RSO Gummy dropped from second in June to fourth in July, indicating a decline in sales momentum. Peg's - Summer Pink Lemonade RSO Gummies 10-Pack made its debut in the rankings at fifth place, marking a new entry for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
