Baked Bros

Data Snapshot: Jun 11, 2024
Baked Bros Cannabis Brand Logo
$500K+

May-2024

Sales

Decline

Trend

6-Month

22

Product Count

SKUs

Baked Bros

Overview

Baked Bros is a reputable and veteran-owned cannabis brand rooted in education, advocacy, and progressive reform. Known for its uniquely formulated THC syrup products like Prickly Pear Lemonade, Blackberry Acai, and Pomegranate Nectarine, the company prioritizes safety and transparency, providing test results for quality assurance. With numerous accolades under its belt, including TOP 50 Cannabis Employers, Baked Bros is not just a cannabis company, but a mission-driven initiative working towards changing the perception of cannabis usage.
Markets

Baked Bros Locations

Product Trends

Baked Bros Categories

Baked Bros Sales

Market Insights Snapshot

Baked Bros Historical Sales by Category

Baked Bros has shown consistent performance in the Edible category in Arizona, maintaining a steady rank of 4th place from February through May 2024. This stability suggests a strong and loyal customer base in the state, although there was a slight decline in sales from March to May. Despite this minor dip, their ability to hold onto the 4th position indicates resilience and an effective market strategy in Arizona's competitive edible market.

However, it's important to note that Baked Bros did not appear in the top 30 brands in other states and categories for the same period. This absence could be seen as a gap in their market penetration outside of Arizona, suggesting potential areas for growth and expansion. For instance, exploring new markets or diversifying their product offerings could help them gain a foothold in other regions and categories. The consistency in Arizona provides a solid foundation, but expanding their reach could be crucial for long-term growth.

May-2024 Rank
Edible
4
Baked Bros

Competitive Landscape

In the competitive landscape of the Arizona edible cannabis market, Baked Bros consistently holds the 4th rank from February to May 2024. Despite stable rankings, Baked Bros faces stiff competition from brands like Gron / Grön and OGEEZ, which maintain higher ranks at 3rd and 2nd respectively. The sales figures for Baked Bros show a slight decline from $982,569 in March to $879,882 in May, indicating potential challenges in maintaining market share. In contrast, OGEEZ and Wana exhibit robust sales, with OGEEZ consistently surpassing $1 million in monthly sales. Meanwhile, Smokiez Edibles shows growth, moving from 7th to 6th place, which could pose a future threat to Baked Bros' position. These dynamics suggest that while Baked Bros remains a strong player, it must innovate and strategize to fend off rising competitors and regain sales momentum.

Baked Bros market ranking for AZ Edible

Baked Bros

Notable Products

In May-2024, the top-performing product from Baked Bros was the Sleepy - CBD/THC 2:1 Blackberry Acai x Granddaddy Purple Gummies 10-Pack, maintaining its number one rank for four consecutive months with sales of 20,765 units. Following closely, the Happy - CBD/CBC/THC 1:1:1 Jack Herer Pomegranate Nectarine Gummies 10-Pack held the second position consistently, despite a slight dip in sales to 18,484 units. The Stoney CBG/THC 1:1 OG Kush x Prickly Pear Lemonade Gummies 10-Pack also retained its third-place rank since February. Notably, the Very Berry Rosin Gummies 10-Pack improved its rank to fourth place in May, up from fifth in previous months, with sales increasing to 2,784 units. A new entry, the Arizona Punch Rosin Gummies 10-Pack, debuted at fifth place, showing promising potential.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Sleepy - CBD/THC 2:1 Blackberry Acai x Granddaddy Purple Gummies 10-Pack (200mg CBD, 100mg THC)
Edible
1
1
1
1
Happy - CBD/CBC/THC 1:1:1 Jack Herer Pomegranate Nectarine Gummies 10-Pack (100mg CBD, 100mg CBC, 100mg THC)
Edible
2
2
2
2
Stoney CBG/THC 1:1 OG Kush x Prickly Pear Lemonade Gummies 10-Pack (100mg CBG, 100mg THC)
Edible
3
3
3
3
Very Berry Rosin Gummies 10-Pack (100mg)
Edible
5
5
5
4
Arizona Punch Rosin Gummies 10-Pack (100mg)
Edible
>5
>5
>5
5
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