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Oct-2025
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Overview
Market Insights Snapshot
Phresh Cannabis Beverages has shown a consistent performance in the beverage category in Ontario, maintaining a steady rank of 6th place from July to August 2025, and improving slightly to 5th place in September and October. This upward movement indicates a positive reception and growing popularity within the province. Despite a dip in sales in September, where sales fell to approximately $252,735, the brand bounced back in October with sales nearing $286,256, suggesting a resilient market presence and effective strategies to regain momentum.
Interestingly, Phresh Cannabis Beverages has not made it into the top 30 rankings in other states or provinces, which could be seen as a limitation in their geographical market penetration. This absence in the rankings outside of Ontario highlights a potential area for growth and expansion. The brand's stronghold in Ontario could serve as a model for replicating success in other regions, should they choose to expand their market reach. Understanding the factors contributing to their success in Ontario might provide insights into potential strategies for capturing more market share in other locations.
Competitive Landscape
In the Ontario cannabis beverage market, Phresh Cannabis Beverages has maintained a steady presence, consistently ranking 6th in July and August 2025, before climbing to 5th place in September and October 2025. This upward trend indicates a positive reception and growing consumer preference. Notably, Mollo has consistently held a strong position, ranking 2nd or 3rd throughout the same period, suggesting a significant lead over Phresh in terms of market share. Meanwhile, Ray's Lemonade and Collective Project have shown fluctuations, with Ray's Lemonade dropping from 4th to 7th place by October, and Collective Project maintaining a mid-tier position. Sweet Justice has shown a notable rise, moving from 7th to 4th place by October, surpassing Phresh. These dynamics highlight the competitive landscape where Phresh is gaining ground but faces strong competition from both established and rising brands.
Notable Products
In October 2025, the top-performing product from Phresh Cannabis Beverages was Strawberry Kiwi Sparkling Water (10mg THC, 355ml), which climbed to the first position with impressive sales of 11,002 units. Blue Raspberry Sparkling Water (10mg THC, 100ml), previously holding the top rank, moved to second place, maintaining strong sales figures. Grape Sparkling Water (10mg THC, 355ml) secured the third spot, experiencing a slight decline from its second-place ranking in September. Summer Punch Sparkling Water (10mg THC, 355ml) remained in the fourth position for the second consecutive month, while Mango Peach Sparkling Water (10mg THC, 355ml) consistently held the fifth rank since July. This analysis highlights a notable rise in the popularity of Strawberry Kiwi Sparkling Water, overtaking the long-standing favorite, Blue Raspberry Sparkling Water.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
