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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Plug Play is stocked at 566 licensed dispensaries across California, Nevada, and 3 other states, 459 of them in California, with the deepest coverage in Los Angeles, San Diego, Santa Ana, Long Beach, and Sacramento. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Plug Play’s August 2026 mix is overwhelmingly concentrated in Vapor Pens at 99.73% share, with Concentrates at 0.27% after a 34.44% month-over-month rise and 11.89% year-over-year increase. Despite category concentration, Vapor Pens declined 12.83% year over year and slipped 0.25% month over month, aligning with a brand-level sales change of -12.77% year over year and a 13.24% drop in average price. In California Vapor Pens, Plug Play holds rank 4, which—combined with a 24-month sales change of -13.46%—signals a mature, high-penetration position where price compression and minor monthly softness outweigh small gains from secondary categories.
The small but accelerating Concentrates contribution (+34.44% MoM and +11.89% YoY) against a 99.73% Vapor Pens tilt indicates Plug Play is testing adjacencies without diluting its core, while rank 4 in California Vapor Pens and a -12.83% YoY in that category point to reliance on share defense rather than mix-led growth. With average price down 13.24% and Vapor Pens share effectively flat versus the growing, but sub-1% Concentrates base, the pattern implies Plug Play’s near-term positioning hinges on stabilizing Vapor Pen velocity at rank 4 while using Concentrates as a low-risk hedge rather than a material volume driver.
Competitive Landscape
Plug Play ranks #4 in CA Vapor Pens in August 2026, down 1 position from #3 year over year, and flat versus May 2026 at #4, while its historical peak was #2 in February 2025. In the same period, Jetty Extracts climbed from #4 to #3 with a 40.6% YoY sales increase, and STIIIZY held #1 while contracting by 10.6% YoY, indicating Plug Play’s relative share is being pressured from below even as the category leader softens. Meanwhile, Raw Garden stayed at #2 with a 0.2% YoY dip, and CAKE she hits different remained #5 with an 18.4% YoY gain, placing Plug Play between a steady incumbent and a faster-rising challenger; the pattern implies that absent a rank-accretive push, Plug Play’s trajectory from a #2 peak to #4 could harden into a mid-pack position rather than a rebound path.
Notable Products
Exotics - Peach Ringz Distillate Plug (1g) posted the steepest movement in August 2026 with a -32.6% month-over-month drop while sliding to rank 9, and Exotics - Strawberry Champagne Distillate Plug (1g) fell -16.3% at rank 5, indicating the Exotics line is absorbing disproportionate downside versus DNA peers. Exotics - Melon Dew Distillate Plug (1g) held rank 1 despite a -13.5% decline, whereas DNA - Blue Dream Distillate Plug (1g) stayed at rank 3 with a smaller -5.3% dip, and DNA - Sugar Daddy Purple Distillate Plug (1g) eked out +1.7% at rank 8; this divergence implies shoppers are favoring DNA stability over Exotics volatility. With all ten top SKUs concentrated in Vapor Pens and only one SKU showing double-digit growth while two Exotics entries logged double-digit declines, the mix points to Plug Play leaning on flagship DNA consistency while reevaluating flavor-forward Exotics positioning to protect share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
