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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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Plug Play is stocked at 577 licensed dispensaries across California, Nevada, and 3 other states, 472 of them in California, with the deepest coverage in Los Angeles, San Diego, Santa Ana, Long Beach, and Sacramento. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Vapor Pens accounted for 99.75% share in October 2026, with category sales up 11.94% year over year and 14.38% month over month, concentrating Plug Play almost entirely in a single format. Brand-level sales rose 11.93% YoY while average price fell 13.13%, and within Vapor Pens the average price sat at $26.92, indicating volume expansion offsetting price compression. With California as the top state and Vapor Pens as the top category, the mix is effectively single-category, implying Plug Play is trading lower unit prices for higher share capture within that one vertical.
Plug Play’s Vapor Pen focus, combined with a category rank of 4 in California and a 14.38% MoM gain alongside an 11.94% YoY increase, suggests the brand is positioned as a price-competitive volume mover rather than a premium price leader. The 24‑month sales decline of 10.08% versus the latest 11.93% YoY rebound indicates recovery is coming from unit growth under reduced pricing, which narrows strategic flexibility if price elasticity weakens; the implication is that sustaining rank 4 while prices are 13.13% lower requires continued efficiency gains or selective trade-up within Vapor Pens.
Competitive Landscape
Plug Play sits at rank #4 in CA Vapor Pens for October 2026, down 1 position from #3 year over year, and unchanged from rank #4 in July 2026, while its historical peak was #2 in February 2025; by contrast, STIIIZY held #1 both this year and last with a -9.4% year-over-year sales change, and Jetty Extracts advanced from #4 to #3 with a 45.8% year-over-year increase, indicating that Plug Play’s flat three-month position at #4 alongside a one-spot year-over-year slip implies share is consolidating above it and upward mobility now requires displacing faster-rising peers.
Notable Products
Plug Play’s sales in October 2026 sit overwhelmingly in Vapor Pens Cartridges at 88.6% of brand revenue, with All-in-one Disposables contributing 10.3%. That balance means the brand’s revenue largely comes from cartridge refills rather than device-based formats.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
