.svg){kind=small}
Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Plug Play is stocked at 575 licensed dispensaries across California, Nevada, and 3 other states, 465 of them in California, with the deepest coverage in Los Angeles, San Diego, Santa Ana, Long Beach, and Costa Mesa. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Plug Play concentrated 99.87% of September 2026 sales in Vapor Pens while holding a California Vapor Pens rank of 4, with Vapor Pens sales down 11.81% year over year and 1.19% month over month; the residual 0.13% in Concentrates grew 0.98% year over year but fell 46.90% month over month. Average price declined 14.23% year over year to $26.84 as Vapor Pens pricing sat at $26.84 and Concentrates at $28.58, indicating mix stability alongside price compression; the pattern implies the brand is locked into a single-category identity where pricing strategy, not mix shifts, is driving most of the year-over-year contraction.
With Vapor Pens dominating at 99.87% share and ranking 4 in California, the 11.81% year-over-year sales decline versus a 14.23% price drop suggests volume elasticity is not offsetting price cuts, while the 1.19% month-over-month dip shows limited near-term momentum. The 0.13% Concentrates experiment’s 46.90% month-over-month slide and higher $28.58 average price indicate that diversification is not yet a scalable buffer; this implies Plug Play’s positioning remains highly concentrated in a premium-leaning pen niche where deeper differentiation or targeted price architecture is required to stabilize rank 4 performance under continued price compression.
Competitive Landscape
Plug Play sits at rank #4 in September 2026, down 1 position year over year from #3, while its three-month rank held at #4 and the historical peak was #2 in February 2025, indicating a two-step slide from peak to present. Jetty Extracts advanced from #4 to #3 alongside a 45.21% year-over-year sales increase, and STIIIZY held #1 despite a -16.67% year-over-year decline, whereas Raw Garden stayed at #2 with a 0.61% lift, signaling that Plug Play’s stability at #4 and year-over-year slippage imply the brand must outpace upward movers to avoid further share erosion.
Notable Products
Exotics - Apple Slushie Distillate Plug (1g) posted the steepest decline at -13.4% MoM while holding rank 8, contrasted against Exotics - Peach Ringz Distillate Plug (1g) up 11.1% at rank 7. The top spot stayed with Exotics - Melon Dew Distillate Plug (1g) at rank 1 with +3.4% MoM and $270,054, while DNA - Watermelon Sorbet Distillate Plug (1g) slipped -9.6% at rank 3. The mix of a double-digit fall alongside a mid-pack double-digit rise implies Plug Play is rotating demand within flavors rather than expanding the category footprint.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
