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Mar-2026
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Overview
Market Insights Snapshot
Raw Garden has demonstrated a solid performance in the California market, particularly in the Concentrates category, where it consistently held the top position from December 2025 through March 2026. This sustained leadership indicates a strong brand presence and consumer loyalty in this category. However, in the Pre-Roll segment, Raw Garden experienced a decline, starting at the 25th position in December 2025 and falling to the 35th position by March 2026, which suggests increased competition or shifts in consumer preferences. Despite these fluctuations, Raw Garden maintained a stable second position in Vapor Pens, though sales figures reveal some volatility, with a notable dip in February 2026 followed by a recovery in March.
In New Jersey, Raw Garden's presence in the Vapor Pens category has been less consistent. The brand appeared in the rankings at the 21st position in December 2025 and March 2026, but it did not make the top 30 in January and February 2026. This intermittent visibility suggests challenges in maintaining a steady market position in New Jersey, which could be due to market dynamics or brand strategy adjustments. The absence from the rankings in two consecutive months could be a concern, indicating potential areas for improvement or a need for strategic realignment to capture a larger market share.
Competitive Landscape
In the competitive landscape of vapor pens in California, Raw Garden consistently holds the second rank from December 2025 to March 2026, demonstrating a stable position in the market. Despite a notable decrease in sales from December 2025 to February 2026, Raw Garden maintains its rank, indicating strong brand loyalty or market presence. In comparison, STIIIZY leads the category, consistently ranking first with significantly higher sales figures, suggesting a dominant market position. Meanwhile, Jetty Extracts and Plug Play remain in third and fourth positions, respectively, with sales figures trailing behind Raw Garden. The consistent ranking of these brands highlights a stable competitive environment, where Raw Garden's challenge lies in closing the sales gap with STIIIZY while maintaining its lead over Jetty Extracts and Plug Play.
Notable Products
In March 2026, Blue Dream Refined Live Resin Cartridge (1g) reclaimed its position as the top-performing product for Raw Garden, rising from third place in February to first place with sales reaching 7,634 units. Yuzu Blossom Refined Live Resin Cartridge (1g) maintained its second-place ranking from February, showing consistent performance. Newcomers Orange Runtz and Slymer Refined Live Resin Cartridges (1g) entered the rankings for the first time in March, securing third and fourth places, respectively. Sprout - Ze Chem Refined Live Resin Sauce Disposable (1g) also debuted in the rankings, taking the fifth position. This shift indicates a dynamic change in consumer preferences with new products gaining traction alongside established favorites.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
