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Aug-2025
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Overview
Market Insights Snapshot
Polar's performance in the concentrates category in Ontario demonstrates some interesting shifts over the summer months of 2025. Starting in May, Polar was ranked 29th, but experienced a slight improvement in June, moving up to the 25th position. However, this upward trend was not sustained, as the brand slipped back to 30th in July, before recovering slightly to 29th in August. This fluctuation suggests that while Polar is maintaining a presence within the top 30, it faces stiff competition and potential volatility in its market positioning.
Examining sales data reveals a more nuanced picture of Polar's market dynamics in Ontario. Despite the ranking fluctuations, sales figures show a general upward trend from May to August, with a notable increase in June. This indicates that while Polar's ranking may not have dramatically improved, its sales volume is on a positive trajectory, suggesting effective strategies in customer retention or acquisition. However, the brand's inability to consistently climb the ranks highlights potential areas for strategic improvement, particularly in maintaining momentum and leveraging sales growth into higher market standings.
Competitive Landscape
In the competitive landscape of concentrates in Ontario, Polar has shown a dynamic performance over the months from May to August 2025. Polar's rank improved from 29th in May to 25th in June, indicating a positive reception and increase in sales momentum. However, the brand faced a slight setback in July, dropping to 30th, before recovering to 29th in August. This fluctuation suggests a competitive market environment where brands like RAD (Really Awesome Dope) and Ellevia consistently maintained ranks around the mid-20s, showcasing stable performance. Meanwhile, Lord Jones and Double J's saw gradual improvements, with Lord Jones moving from 37th to 32nd and Double J's from 36th to 33rd, indicating their growing presence in the market. Polar's sales figures reflect a similar trend, with a notable peak in June, aligning with its highest rank, but facing competitive pressure in subsequent months. This analysis highlights the need for strategic marketing and product differentiation for Polar to maintain and improve its position in the Ontario concentrates market.
Notable Products
In August 2025, Bananium Live Hash Rosin (1g) maintained its position as the top-performing product for Polar in the Concentrates category, with sales reaching 715 units. Black Mountain Side Live Hash Rosin (1g) ranked second, dropping from its previous top position in May, while Arctic Drop Live Rosin (1g) consistently held the third spot since its introduction in July. Black Mountain Side Live Rosin Cartridge (1g) saw a decline to fourth place in the Vapor Pens category, despite having been second in July. Overall, the rankings indicate a strong preference for live hash rosin products, with Bananium Live Hash Rosin (1g) showing consistent performance at the top.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
