.svg){kind=small}
Sep-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Community Cannabis c/o Purple Hills has shown varied performance across different categories and provinces, reflecting both challenges and growth opportunities. In Alberta, their presence in the Flower category was not significant enough to make it into the top 30 rankings for June through August 2024, finally appearing at 98th position in September. This indicates a potential area for improvement or increased competition in the region. Meanwhile, in Ontario, the brand has maintained a steady presence in the Concentrates category, consistently ranking between 13th and 15th from June to September 2024, which suggests a strong foothold and consumer preference in this segment.
In Ontario, Community Cannabis c/o Purple Hills has experienced fluctuating rankings in the Flower category, dropping from 71st in June to 94th in August before slightly recovering to 87th in September. This downward trend may suggest challenges in maintaining market share or shifts in consumer preferences. Conversely, the Pre-Roll category has shown promising growth, with the brand improving its rank from 83rd in June to 67th by September, indicating increasing popularity or effective marketing strategies. The Vapor Pens category saw minor fluctuations, but overall, the brand maintained a stable position, suggesting a consistent consumer base. These insights into category performance provide a glimpse into the brand's strategic positioning and market dynamics across provinces.
Competitive Landscape
In the competitive landscape of the Ontario Pre-Roll category, Community Cannabis c/o Purple Hills has shown a promising upward trend in rankings from June to September 2024, moving from 83rd to 67th place. This positive trajectory indicates a strengthening market position, contrasting with competitors like Edison Cannabis Co, which remained stagnant at 68th place from August to September, and Hiway, which dropped from 66th to 69th place over the same period. Notably, BC Doobies also showed improvement, climbing from 73rd to 65th, while Woody Nelson experienced a slight decline from 61st to 66th. Despite not being in the top 20, Community Cannabis c/o Purple Hills' consistent sales growth, particularly from August to September, suggests a robust demand that could potentially elevate its rank further, offering a competitive edge over brands with declining or fluctuating sales.
Notable Products
In September 2024, the top-performing product for Community Cannabis c/o Purple Hills was the TwoFer Pre-Roll 2-Pack (2g) in the Pre-Roll category, maintaining its leading position from the previous two months with impressive sales of 5200 units. The Hybrid Hash (3g) in the Concentrates category consistently held the second rank since July 2024, showing steady growth in sales. Chance (7g) in the Flower category remained stable at the third position for four consecutive months, although its sales slightly declined in September. The Bakery Preroll 14-Pack (7g) in the Pre-Roll category maintained its fourth position, while Bird Watchers Blunts 10-Pack (7g) also retained its fifth spot since its introduction in August. Overall, the rankings have remained relatively stable, with TwoFer Pre-Roll 2-Pack (2g) showing the most significant sales increase.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
