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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Community Cannabis c/o Purple Hills concentrated 75.19% of sales in Pre-Roll, where category sales grew 109.77% year over year and 2.61% month over month, while the brand’s average price fell 23.87% year over year to $14.98. Vapor Pens contracted to an 8.82% share with a 43.24% year-over-year decline and a 30.01% month-over-month drop, and Concentrates at 12.93% share declined 47.82% year over year and 10.67% month over month; Flower remained small at 3.06% share but spiked 150.81% month over month against a 48.80% year-over-year decline. The mix implies a deliberate pivot toward value-priced Pre-Rolls to drive unit velocity, using aggressive price compression to expand share in the lead category while de-emphasizing higher-ticket inhalables that are in retreat.
Positioning-wise, a 109.77% Pre-Roll surge paired with a 23.87% average price decline suggests a volume-led strategy aimed at rank improvement from position 53 in Ontario Pre-Roll, while a 30.01% month-over-month contraction in Vapor Pens and a 10.67% month-over-month drop in Concentrates indicate resource reallocation away from slower-turn segments. The 150.81% month-over-month lift in Flower, despite a 48.80% year-over-year decline, points to opportunistic SKU testing rather than a structural bet, implying the brand is anchoring identity in accessible Pre-Rolls in Ontario with selective, fast-follower experimentation in adjacent formats to capture incremental baskets without diluting the core.
Competitive Landscape
Community Cannabis c/o Purple Hills sits at rank #53 in ON Pre-Roll for June 2026, improving 16 positions from #69 year over year and edging up 1 spot from #54 in March 2026, while its peak of #52 in May 2026 indicates only a 1-rank pullback month over month; in contrast, Back Forty / Back 40 Cannabis advanced from #3 to #1 with a 74.6% YoY sales lift and General Admission slid from #1 to #2 alongside a 17.9% YoY sales decline, placing Community Cannabis c/o Purple Hills on a slow-climb trajectory where modest rank gains amid top-tier churn imply share wins are incremental and will require sustained execution against leaders rather than a single breakout month.
Notable Products
Purple Hills XL Distillate Cartridge (1.2g) posted the steepest decline in June 2026 at -71.9% and slid to rank 8, while 95+ Island Drip Distillate Cartridge (0.95g) fell -27.6% and ranked 6. In contrast, TwoFer Pre-Roll 2-Pack (2g) grew +205.2% to seize rank 1 and Bakery Preroll 14-Pack (7g) jumped +381.9% to rank 2. Four of the top ten are Vapor Pens SKUs, but their average MoM change skewed negative with an additional -21.3% drop for Sour Grapes XL CO2 Cartridge (1.2g) at rank 4. The mix implies a pivot toward scaled Pre-Roll volume as the engine of share capture while Vapor Pens retrench, concentrating near-term merchandising on value-forward multi-pack formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
