Press

Data Snapshot: May 15, 2025
Press Cannabis Brand Logo
<$50K

Apr-2025

Sales

Decline

Trend

6-Month

6

Product Count

SKUs

Press

Overview

Press is a reputable marijuana brand affiliated with Trulieve, an industry-leading vertically integrated cannabis company known for its extensive research and legal compliance. The brand is recognized for its dedication to nonclinical and clinical studies to assess the abuse potential of CBD. It's part of a diverse portfolio of cannabis brands, displaying rigorous maintenance of safety standards and earning a place amongst the top-tier of marijuana brands in the industry.
Markets

Press Locations

Product Trends

Press Categories

Press Sales

Market Insights Snapshot

Press Historical Sales by Category

In the state of Arizona, Press has maintained a steady performance in the Capsules category, consistently holding the 3rd rank from January through April 2025. This stability suggests a strong brand presence and consumer loyalty in this market. However, it's worth noting that while the rank remained constant, there was a notable decline in sales from January to February, with sales dropping from $15,775 to $10,643. Despite this dip, Press managed to regain momentum by April, though sales slightly decreased again. This pattern might indicate seasonal factors or shifts in consumer preferences impacting sales volume.

In contrast, the performance of Press in the California market shows a different trend. Here, Press experienced a temporary absence from the top 30 rankings in February, which could indicate increased competition or a temporary dip in consumer engagement. Nevertheless, the brand rebounded to the 13th position in March and maintained this rank into April. This recovery suggests strategic adjustments or marketing efforts that helped Press regain its standing. Despite the fluctuations in rankings, sales figures remained relatively stable, with a slight increase from March to April, indicating resilience in the face of market challenges.

Apr-2025 Rank
Capsules
3
13
Press

Competitive Landscape

In the competitive landscape of the California capsules market, Press has shown a consistent performance, maintaining its rank at 13th place from March to April 2025, despite not being in the top 20 in February. This suggests a stable recovery and resilience in sales, with figures slightly increasing from March to April. In comparison, Huxleys experienced a notable decline, dropping from 8th place in January to 12th in April, with a significant decrease in sales over the months. Meanwhile, Lights Out has shown a gradual improvement, moving from 13th in January to 11th in April, indicating a positive trend in their sales trajectory. These shifts highlight Press's ability to maintain its position amidst fluctuating market dynamics, suggesting potential opportunities for growth if it can capitalize on the declining momentum of competitors like Huxleys.

Press market ranking for CA Capsules

Press

Notable Products

In April 2025, the top-performing product for Press was the CBD/THC 1:1 Shine Tablets 20-Pack, which climbed to the number one rank with sales reaching 355 units. The THC Hard Pressed Tablets 20-Pack maintained a strong presence, ranking second, with a slight decrease in sales from its peak in March. The CBD/THC 1:1 Doze Tablets dropped to the third position, continuing a downward trend in sales over the past months. THC/THCv 1:1 Rally Tablets saw a significant decline, falling to the fourth rank from its initial top position in January. Notably, Port Berry Cold Cure Live Rosin Disposable debuted in the rankings at fifth place, indicating a new entry in the Vapor Pens category.

Product Rank
Category
Jan-2025
Feb-2025
Mar-2025
Apr-2025
CBD/THC 1:1 Shine Tablets 20-Pack (100mg CBD, 100mg THC)
Capsules
4
4
2
1
THC Hard Pressed Tablets 20-Pack (1000mg)
Capsules
3
3
1
2
CBD/THC 1:1 Doze Tablets 20-Pack (100mg THC, 100mg CBN)
Capsules
2
1
4
3
THC/THCv 1:1 Rally Tablets 20-Pack (100mg THC, 100mg THCV)
Capsules
1
2
3
4
Port Berry Cold Cure Live Rosin Disposable (0.5g)
Vapor Pens
>5
>5
>5
5
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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